Enjoy the Experience: Niche Perfume that Complements You, Naturally.
You are an Original. Love your Life and Celebrate the Unique in You.
Home Fragrance, Bath & Body and Eau de Parfum.
Natural Boutique Perfume for the CognoScenti & Perfumistas
Enjoy Compliments for your Fragrance.
Eau de Parfum, Home Fragrance, Bath & Body - Naturally Luxurious Fragrances By Pairfum London.
Be Your Authentic Self.


Rise Above the Mere Functional !
Luxury Fragrances In Your Home and On Your Skin.
We are the Artisan Perfumers of London
Why settle for a perfume that is available everywhere, advertised on TV, on tip of everybody's tongue or synthetically uniform?
How does the Unique in You and Your Home flourish when the High Streets of London, New York, Paris, Bejing and Tokyo are eerily similar?
The fragrance you radiate is part of your Authentic Self and it needs care and attention to thrive in world of mass-manufactured and standardised Luxuries for All.
Be Yourself and enjoy a Fragrance that is Uniquely You.
Natural Boutique Perfume
Natural Home Fragrances
Natural Reed Diffusers and Refills,
Luxury Fragranced Candles,
Perfume Room Sprays,
Aromatherapy Pillow / Sleep Sprays,
Scented Sachets / Drawer Liners,
Fragrant Botanicals and Scented Art.
Organic Skin Care
Pre-biotic Hand Lotions,
Hand Wash and Hand Oils,
Pre-biotic Body Lotions,
Body Wash and Shower Oils,
Bathing Gel and Bath Oils.
Natural Eau de Parfum
Natural Eau de Parfum 'Intense' Spray
(that is all, for now)
Customer Testimonials


Love Organic Pairfum
An Authentic Perfumer's Collection for the Wellbeing of your Senses.
Do You Enjoy the Artistry of Perfumery?
Would like to find out more about Boutique Parfum, Home Fragrance, Bath / Body / Skin Care and Everything Perfume?
Then explore our most recent blog posts:




A Connoisseur's Pairfum
We are passionate about Naturally Luxurious Fragrances
The Case for Niche Perfume
As London's Boutique Perfumery House, our inspiration draws naturally from the Essences of Life in this City.
Each one of our niche perfumes tells a unique Story through Fragrance about London:
From the Royal Palaces to the Village Greens, from the Magnificent Parks to the Cottage Gardens, London is a bustling metropolis that has at its heart the sense of a village community.
Our Inspirations come from the Orangeries and heady Flowers of Kew Gardens, the Victorian Bath Houses and Spas, the exotic spices and herbs in Fusion Cuisine, Afternoon Tea by the River, Strawberries and Cream during Wimbledon, the green aroma of Columbia Road Flower Market, the wonderful roasted coffee around St Katharine Docks, the smoky incense of Camden Town, the sweet antique woody note of the National Portrait Gallery and the richness of the spices floating on Portobello Road Market, ... to name but a few.
These Essences of London Life, are distilled into our handmade products:
luxury candles, reed diffusers, natural boutique perfumes, organic lotions and washes.
We are one of the few remaining Perfumery Houses Worldwide that still have their own in-house perfumer, who takes great passion and pride in ensuring our products are an exquisite and luxurious creation: natural / organic, healthy, unique, artisan.
London allows so many facettes to co-exist and flourish, while also fusing parts of them. Only in London, will you find the old and traditional beside the new and forward thinking, 'Fish and Chips' and 'Tikka Masala' on the same menu, the 'Shard' glistening across the river from the Tower of London, a Savill Row dressed gentleman crossing the same bridge as a lady wearing Street Style inspired by the London Fashion Week.
Unencumbered by the restrictions of mass consumerism, our Perfumer is allowed to recreate the 'artistry of the unique' in London through luxury fragrances.
Our fragrances are unique and will continuously change for two reasons:
- they adapt to your skin & your home! Have you noticed how natural fragrances smell different from one person or home to the next? They become uniquely You! This is lost in modern prestige fragrances that are designed to smell uniform on everybody.
- we manufacture in old-fashioned batches! Our fragrances change from batch-to-batch. The natural ingredients we incorporate change their profile according to the characteristics of the crop, just as wine changes from one year to the next.




Be Authentic and Enjoy Luxury Pairfum
Transform your Home into a Sensuous Haven of Boutique Luxury.
Niche Perfume by Pairfum London
Links to Pages with more about the Boutique Perfume, Our Perfumery House and Pairfum London
Read in our Blog about:
- Anything 'Making Scents', e.g. perfume memories
- Home Fragrance, Couture Perfume, Skin / Bath / Body Care
- Ingredients, e.g. natural / organic essential oils, flowers, bees, waxes.
- Your Home, e.g. beautiful interior designs, architecture, decor, ...
- Food, Drink, e.g. essential oils in foodd, desertd, drinks,...
- Britain, e.g. London, the Queen and Royal Family, ...
Find out more:
- Contact?
- About Pairfum?
- FAQs?
- My Account
- Delivery?
- Terms?
- Returns?
- Privacy?
- Wholesale?
Frequently Asked Questions
Find Answers to this type of Commonly Asked Questions:
- How Do The Products Work ?
- How Long Do They Last ?
- Liquid Changed Colour ?
- Any Precautions ?
- Differences Between Longevity Of Fragrances ?
- Some Fragrances Are Darker ?
- Materials Used ?
- Vegan?




Be Your Own Pairfum
Be original in the choice of your perfume. Does your fragrance compliment you?
Natural Indie or Boutique Perfume
What sets our Natural Home Fragrances apart?
Your home is a safe haven for you, your family and friends.
A place to relax and luxuriate in but also where you celebrate some of the most memorable moments in life.
This requires both Luxury & Health from a Home Fragrance.
As London's Artisan Perfumers, Pairfum London combines Luxury in Fragrances with Health & Wellbeing in Room Perfumes.
All of our Luxury Perfume Candles, Natural Reed Diffusers, Pillow & Sleep and Perfume Room Sprays, are not only natural & healthy to live with but also enrich your life at home with boutique luxuries.
For Skin in desperate need of Deep Moisturising and Care.
Our range of organic hand lotions, body wash, shower gel, hand wash, hand oil and body lotion ensure your skin is supple, smooth and beautifully looked after.
True to our nature as London's Artisan Perfumers, our skin care products are offered in a selection of wonderful fragrances to leave your skin not only soft, pampered and youthful but also lightly fragrant.
What is an Artisan Perfume?
We believe Niche, Indie, Boutique and Artisan Perfumes are terms that are used broadly synonymous, i.e. they all describe the same.
These features typically set these perfumes apart:
1. in-house perfumer
2. no mass marketing
3. limited quantity & availability
4. unusual fragrance notes