Pairfum, Author at Pairfum London

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How to Retro Scent – Yourself & Your Home?

01/07/202414/06/2024 by Pairfum

Introduction

Retro styling is fashionable and you see it everywhere but what about a ‘retro scent‘? Which fragrances should you use to ‘retro perfume‘?

Making yourself or your room feel retro is not just about clothes, shoes, paint and furniture. Atmosphere is everything and for this you need a retro perfume! Even the most beautifully elegant vintage dresses or rooms can lose their feel because the atmosphere isn’t quite right. Take the time to charm all of the senses by adding a retro scent.

From here on down, we will introduce the designer retro perfumes that defined their decade so that you can retro scent to perfection.

The 80ies

The standout retro fragrance of the Eighties was Poison by Christian Dior. You could not only see the big shoulder pads but Poison had unrivalled power to radiate its perfume and announce your entrance with a scent!

• Poison by Christian Dior: floral (tuberose), fruity (plum, berry), balsamic (Opoponax, honey) and woody.

Poison Christian Dior for women retro scent perfume

By today’s standards, potpourri is a bit old school, even if you want to make a retro styled room smell great. If you are, however, passionate about pot pourri, are happy to refresh it regularly and don’t mind cleaning away the dust, then why not make your own pot pourri?

You could display it in an 80ies bowl to boost the mood of any living space. Pot pourri is most effective for retro styling a room.

The 70ies

Another way to make your room smell great and add to the ‘Flower Power’ of a 70ies styled atmosphere is with incense or an oil burner. Remember the Hippies ?

They did have their own unique scents that you can virtually smell when reading these:
• patchouli,
• sandalwood, or
• tea rose attars.

Burning incense from a beautifully carved, Indian-themed holder or warming patchouli oil in an oil burner would certainly give an instant retro feeling to a home.

The designer retro fragrance which exemplifies the era is YSL’s Opium with an accord centred around notes of incense (myrrh), spices (cinnamon, cloves, pepper) and sandalwood.

Two other notable fragrances were:
• Charlie by Revlon: woody (sandalwood, oakmoss), green (galbanum, hyacinth), aromatic (vetiver)
• Anais Anais by Cacharel: white floral (lily of the valley, hyacinth,lily, jasmine, honeysuckle) and green

How do you retro scent a room to a time when ‘home fragrance’ did not exist? Quite simply, … by choosing fragrances in your perfume candles and reed diffusers that are strongly reminiscent of a particular time.

The 60ies

For example, how do you add a scented 60ies feel to a room? After all, home fragrance did not really exist at the time. We would suggest a luxury scented candle on a chrome pedestal. The sixties were the time of polished chrome and beautiful curves.

The two memorable retro fragrances of the 60ies were the following two:
• YSL’s Rive Gauche: aromatic (lavender, rosemary, citrus, geranium), fresh spicy (clove, star anise) and woody (patchouli, guaiac wood)
• Christian Dior’s Eau Sauvage: citrus (lemon, bergamot), aromatic (rosemary and fresh spicy basil)

Both are also perfect for invigorating a room’s atmosphere and washing away a stressful day.

The 50ies

The most memorable retro perfume of this era was Femme de Rochas (1944). This rich, sultry perfume was the scent of the ‘femme fatale’. Although Arpege by Lanvin was launched in 1927, it became very popular in 1950s to become another scent of this time.

• Femme de Rochas: warm spicy (clove, cinnamon), woody (oakmoss, rosewood, vetiver), fruity (plum, peach, apricot), balsamic (benzoin, amber) and leather.
• Arpege de Lanvin: white floral (ylang ylang, jasmine), woody (sandalwood, vetiver), aldehydic and powdery

The 40ies

After World War 2, lighter and fresher perfumes became more popular.

Two of these are:
• L’Air du Temps by Nina Ricci: warm spicy (clove, carnation), floral (gardenia, jasmine, iris), aldehydic, woody and powdery
• Miss Dior by Christian Dior: woody (oakmoss, vetiver, patchouli), green (galbanum), floral (narcissus, iris, carnation), aldehydic

The 30ies

The most notable fragrance of the 1930s was Joy by Jean Patou (1929 – the year of the Crash on Wall Street). It was launched in 1929 (the year of the Crash on Wall Street) and despite being launched as ‘the world’s most expensive perfume’ at the time, it became a huge commercial success.

With its rose accord, it is to this day considered as one of greatest floral fragrances of all time:
• Joy by Jean Patou: white floral (jasmin, tuberose, ylang ylang), rose, woody (sandalwood)

The 20ies

There is no question, Chanel No. 5 is the fragrance which defined this decade but in many ways also the twentieth century, as it is even today amongst the best-selling fine fragrances and not just as a retro perfume.

Wearing a perfume was something only the very rich could afford at the time.

Marilyn Monroe famously stated: “What do I wear in bed? Why, Chanel No. 5, of course.”

Guerlain’s Shalimar (1925) is another fragrance from this decade and is has become one of the most popular fragrances of all time!

• Chanel No.5: woody (patchouli, sandalwood), powdery/amber, aldehydic, floral (ylang ylang, rose, iris)
• Guerlain Shalimar: balsamic (vanilla, opoponax), citrus, woody (sandalwood), powdery

Conclusion – Retro Scent

As you can see, it is not too difficult to Retro Scent yourself and/or your home once you have a clear understanding of which retro scent for which period.

All the retro perfumes we have listed here, you should still be able to purchase without too many difficulties.

If on the other hand you are looking for trendy & modern Niche Perfumes, then we invite you to wear one of our Natural Eau de Parfums Intense and fragrance your home with one of our luxurious Reed Diffusers and Perfume Candles.

Eau de Parfum Person Reflection Scarlet Rhubarb Oakmoss Hat 1 1

Top 10 x Perfume Quotes That Explain The Magic Of Perfume

09/09/202412/06/2024 by Pairfum

Introduction

In this article, we illustrate the Magic of Perfume with a variety of perfume quotes:

the 10 x Top Perfume Quotes from Perfumers,
another 50 x Famous Perfume Quotes from perfumers, fashion designers, celebrities and perfume connoisseurs.
5 x perfume quotes about the Magic of Perfume and its Transformative Power.
we finish with a Magical Gift

Lifestyle Sideboard Home Scented Candle Reed Diffuser 10 x Fragrance Quotes That Explain The Magic Of Perfume quotes about fragrance

Top 10 x Perfume Quotes:

For millennia, we have been fascinated by parfum, scent and smell.

Perfume is more than just a fragrance; it’s an invisible part of our personal style, a comforting presence in our daily lives, and a form of self-expression. In this article we delve deeper into the world of perfume quotes, exploring their significance for various occasions and moods.

We have chosen the following top 10 x famous fragrance quotes to explain the Magic of Perfume:

“Each time we inhale or smell a Perfume, we are all going on our own very personal Perfume journey.” – Huib Maat. We obviously have to start with a quote from our very own in-house perfumer.
“The beauty of fragrance is that it speaks to your heart, … and hopefully someone else’s.” – Elizabeth Taylor
“Ladies, a man will never remember your handbag, but he will remember your perfume.” – Olivier Creed
“Good manners and good cologne is what transforms the man into a gentleman!”- Tom Ford
“Perfume is like a parenthesis, a moment of freedom, peace, love and sensuality in between the disturbances of modern living.”- Sonia Rykiel
“A wise man knows cologne is the most powerful weapon in the fight for female attention.”- Marcello Mastroianni
“Just like men, perfume is never perfect right away; you have to let it seduce you.”- Jean Patou
“The best investments in every man’s life are a custom tailored suit and an expensive cologne. It’s like buying the best first impression.”- Massimo Ferragamo
“No elegance is possible without perfume. It is the unseen, unforgettable, ultimate accessory.” – Coco Chanel
“A perfume is like a piece of clothing, a message, a way of presenting oneself a costume, that differs according to the woman who wears it.” – Paloma Picasso

Pairfum London Marilyn Monroe 10 Fragrance Quotes Explain Magic Of Perfume quotes about fragrance

Another 50 x Famous Perfume Quotes

At the beginning of the piece I did say that it was about 10 x quotes that explain the Magic Of Perfume, but here at Pairfum London there are a few additional quotes from perfumers, designers, celebrities and perfume connoisseurs that we love to share:

One by the wonderful Marilyn Monroe: “There are no women who do not like perfume, there are women who have not found their scent.” Have you found your perfect perfume?
And another quote, that set a few hearts racing is from Marilyn Monroe as well: “What do I wear to bed? Why, Chanel No. 5 of course.” Is there magic in this potion? She certainly had elements of a ‘femme fatale’.
Here is a perfumery quote by one of her husbands, Arthur Miller: “Can anyone remember love? It’s like trying to summon up the smell of roses in a cellar. You might see a rose, but never the perfume.”
The American journalist H. L. Mencken said this: “An idealist is one who, on noticing that roses smell better than a cabbage, concludes that it will also make better soup”. Who could not love an idealist?
Gianni Versace: “Perfume puts the finishing touch to elegance – a detail that subtly underscores the look, an invisible extra that completes a man and a woman’s personality. Without it there is something missing.”
Christian Dior: “Perfume is the indispensable complement to the personality of women, the finishing touch on a dress.”
Estée Lauder is often quoted with these lines about the invisible extra: “Perfume is like a new dress, it makes you quite simply marvellous.”
Donna Karan: “Fragrance is the first layer of dressing, a woman’s invisible body suit.”
Elizabeth Taylor: “I never face the day without perfume.”
The author C. Joybell C: “You are never fully dressed without perfume.”
Christian Dior came out with a beautiful quote: “Long after one has forgotten what a woman wore, the memory of her perfume lingers.” This quote clearly hints at the ‘Magic of Perfume’ and the power of a signature scent.
Christian Dior: “Of the women in my childhood, I retain above all the memory of their perfumes, perfumes that lingered – filling the lift with fragrance long after they had gone.”
Something similar in the words of Oscar de la Renta: “A fragrance is like a signature, so that even after a woman leaves the room, her fragrance should reveal she’s been there.”
Sonia Rykiel also swears by the lasting effect of fragrance: “Perfume follows you; it chases you and lingers behind you. It’s a reference mark. Perfume makes silence talk.”
The words of Sacha Guitry, the French actor: “Two things make the women unforgettable, their tears and their perfume.”
Maurice Roucel, the perfumer: “Your fragrance is your message, your scented slogan.”
Oscar de la Renta: “If you wear a different perfume every day, I do not recognize you.”
Coco Chanel: “Perfume heralds a woman’s arrival and prolongs her departure.”
Gianfranco Ferre, the ‘architect of fashion’, said the following: “A fragrance always combines femininity and sensuality.”
Roja Dove: “There is nothing more wonderful than being remembered for a perfume.”
We wouldn’t quite agree with Coco Chanel when she said: “A woman who doesn’t wear perfume has no future.” There is more to woman’s personality than fragrance but it is certainly a reflection of the persona.
Coco Chanel: “A girl should be two things: classy and fabulous.”
What do you think of Giovanni Ruffini’s quote: “Beauty is an exquisite flower, and its perfume is virtue.”
Is anyone looking for pleasures without regret: “Perfume is like cocktails without the hangover, like chocolate without the calories, like an affair without tears, like a vacation from which you never have to come back.” (Marian Bendeth)
We very much like another fragrance quote by Coco Chanel: “Wear perfume wherever you want to be kissed!”
With this perfume quote, Christian Dior gives another clue about the power of perfume: “A woman’s perfume tells more about her than her handwriting.”
Paco Rabanne: “Say goodbye to the age-old stereotypes of seduction. Seductive, but not a seductress, a woman wears a scent to reveal her personality.”
“Listen, to appeal to someone else you might put on a pair of shoes that you don’t like or a dress you don’t like. But there’s no way you’re going to put on a perfume you don’t like; it’s too personal.” The words of Christian Louboutin, French fashion designer of stilettos.
“The freshness of a smile and the fragrance of a perfume often define the personality of a woman.” The thoughts of Debasish Mridha, the Author of ‘Verses of Happiness’.
Another quote from Christian Dior: “Make me a fragrance that smells like love.”
Nino Cerruti: “Perfume opens endless horizons. It appeals both to the senses and to the imagination. Like an enchantment, it works on an instinctive level and at the same time is extremely subtle.”
Isabelle Ramsay-Brackstone, the perfumer: “Scent is our most primitive sense, it’s the closest thing to the emotional brain. It penetrates you. You love it, and you want to be part of it.”
Most of us, have some strong childhood memories that have a fragrance attached to them. David Leavitt has these: “Childhood smells of perfume and brownies.”
Most of us will have moments when one of our memory’s drawers open like this: “This is the fragrance of my grandmother!” The words of the poet Christopher Poindexter: “Nothing brings to life again a forgotten memory like fragrance.”
Marcel Proust feels the same way and expresses it beautifully in this quotation: “Perfume is that last and best reserve of the past, the one which when all our tears have run dry, can make us cry again!”
Francis Kurkdjian tried to express the same with this quotation: “Perfume is the art that makes memory speak.”
Emanuel Ungaro, the fashion designer: “A perfume is an intimate object, it is the reflector of the heart.”
“A woman wears both jewellery and fragrance, and both recall happy moments of her life.” A quote by Alain Boucheron along the same lines.
The perfumer Jean-Claude Ellena feels the same: “Perfume is a story in odor, sometimes poetry in memory.”
Jacques Guerlain: “I felt something so intense, I could only express it in a perfume.”
Something similar but in the words of the American author M.J.Rose: “Perfume is magic. It’s mystery. We recreate the smell of a flower. Of wood. Of grass. We capture the essence of life. Liquefy it. We store memories. We make dreams.”
Francois Nars: “Fragrance makes us dream.”
Whereas the fashion designer Donatella Versace comes straight to the point when it comes to scent: “I like perfume and flowers.”
Wang Wei, the Chinese poet: “Look in the perfumes of flowers and of nature for peace of mind and joy of life.”
Heinrich Heine: “Perfumes are the feelings of flowers.”
Speaking about perfume versus ingredients, these are the words of Giorgio Armani: “A perfume is more than an extract, it is a presence in abstraction. A perfume, for me, is a mystique.”
The words of the American fashion editor Diana Vreeland: “Fragrances fill the senses with the mysterious.”
“Perfume is like music that you wear.” Mathilde Thomas
Stanislas de Boufflers: “Pleasure is the flower that passes; remembrance, the lasting perfume.”
Here is a perfume quote from a totally unrelated field about what our perfume signals. Pep Guardiola, the football manager of Manchester City, says: “Winners have a good perfume, and when you don’t win you smell so bad.” He made this statement on the 3rd October 2020 after his team drew 1-1 at Leeds United.

Eau De Parfum Person Reflection Cardamom Tonka White Oud Curls 10 x Fragrance Quotes That Explain The Magic Of Perfume quotes about fragrance

Perfume Quotes for Different Occasions

Weddings

Perfume Quotes for Her: “A woman’s perfume tells more about her than her handwriting.” – Christian Dior
Perfume Quotes for Him: “A gentleman is one who never hurts anyone’s feelings unintentionally. His perfume does the talking.” – Oscar Wilde

Parties

Perfume Quotes for Her: “Perfume is the indispensable complement to the personality of women, the finishing touch on a dress.” – Coco Chanel
Perfume Quotes for Him: “Elegance is not about being noticed; it’s about being remembered. The same goes for your scent.” – Giorgio Armani

Daily Wear

Perfume Quotes for Her: “Perfume is like a new dress; it makes you quite marvelous.” – Estée Lauder
Perfume Quotes for Him: “You’re never fully dressed without a good cologne.” – Anonymous

The Art of Gifting Perfume

Perfume makes for a thoughtful and intimate gift, one that speaks volumes about the giver’s attention to detail.

Adding a personalized quote can make the gift even more special.

Cologne quotes like, “Scent is the strongest tie to memory,” or perfume lover quotes such as, “In a world full of trends, you remain a classic,” can add a unique touch to your gift.

Classy Short Perfume Quotes

“Scent is the soul of flowers.” – Anonymous
“A perfume is a world in a bottle.” – Anonymous
“Fragrance is an invisible tattoo.” – Anonymous

These classy short perfume quotes are perfect for those who appreciate the finer things in life but prefer to keep it succinct.

The Sensuality of Scent

Perfume isn’t just about smelling good; it’s about feeling good, too.

Fragrance quotes for him like, “A man’s scent is his signature,” and perfume oil quotes such as, “Oil and perfume make the heart glad,” highlight the sensual aspects of wearing a fragrance.

A well-chosen scent can add to one’s allure, making it an essential part of romantic encounters.

A Magical Gift

If you are looking to gift a Magical Experience with Fragrance, we can highly recommend our Perfume Experience Box, a Fragrance Library with 12 x Eau de Parfum Intense.

We hear from our customers that they have a wonderful time trialling and sharing all of the different Eau de Parfums with their friends & family. It feels like opening the door to a magical perfumery in their own home and creates an olfactive Experience to remember.

Does anyone need more proof of the Magic of Perfume?

Pairfum Collection Niche Perfume Experience Fragrance Library Gift Scent Quotes about perfume

Why do Perfume and Scent captivate us much? What is the spell contained in a Fragrance?

Perfume has a unique ability to evoke memories, stir emotions, and leave a lasting impression. The right scent is much more than just a fragrance—it’s a journey that can capture a moment, a feeling, or even a person’s essence. Whether it’s the richness of musk, the freshness of wildflowers, or the sensual elegance of a good scent, fragrance can transport us to different times and places.

A well-selected perfume is often seen as an extension of one’s personality, transforming into a signature scent that tells its own story. For many, the search for the right scent is a personal journey, as fragrance has the ability to connect deeply with our emotions. It’s no surprise that scent quotes and inspiring quotes about fragrance are cherished for their ability to encapsulate these powerful experiences.

From the delicate aroma of flowers to the earthy notes found in nature, a perfume can invoke powerful emotional responses, whether it’s love, nostalgia, or simple admiration. Perfume is more than just an accessory; it’s a reflection of elegance, style, and even our innermost desires. The harmony between fashion and fragrance plays a key role in how we present ourselves to the world, creating moments that last forever.

A good fragrance does more than simply smell nice—it makes a statement. Whether you’re drawn to a woman’s perfume or the crisp notes of a cologne, finding your favorite scent can change how you feel and how others perceive you. At Pairfum London, we believe that every fragrance should evoke emotion, leaving behind a sense of beauty, elegance, and timelessness.

For more inspiration, explore our recent posts and dive into the magic that comes with discovering your own favourite fragrance.

Eau De Parfum Person Reflection Fragrance Descriptions Spiced Rum Lime Guaiac Wood Couple About Kiss 10 x Fragrance Quotes That Explain The Magic Of Perfume quotes about fragrance

Why Perfume Quotes Resonate with Us

Perfume has the power to evoke memories, stir emotions, and make lasting impressions.

It’s no wonder that fragrance quotes and smelling good quotes resonate with us on a deeply emotional and psychological level.

A well-chosen quote can encapsulate the essence of a scent, giving voice to the inexpressible.

Fragrance has always been a source of inspiration, not just for perfumers but for artists, writers, and thinkers alike. This is why perfume quotes resonate so deeply—they capture the magic that a good fragrance can evoke, bringing together emotion, nature, and personal expression. Just as a signature scent can define an individual, scent quotes encapsulate the inexpressible beauty of smell, helping us understand the profound connection between scent and memory.

In this way, fragrance becomes a silent language, where each perfume tells its own story. From the allure of musk to the freshness of wildflowers, these scent experiences are often best expressed through inspirational quotes that reflect the depth of emotion a good scent can stir. As you read through our collection of perfume quotes, remember that each one is a reflection of how perfume transforms moments, defines elegance, and stirs the soul.

For those who love the poetry of fragrance, these quotes will help you articulate the magic of your favuorite fragrance in words that resonate long after the scent fades.

Magic Of Perfume in Quotes

For some a fragrance is the finishing touch after their make-up or the crowning glory at the end of our dressing rituals. This is what Christian Dior said: “Perfume is a mark of female identity and the final touch of her style.”

Blake Lively, the American actress, feels along the same lines: “One of the very few things that I do every single day is put on fragrance. If I’m not wearing makeup, … I still put my fragrance on. I will brush my teeth and put on my perfume.”

For others it is like a passion, according to Serge Lutens: “Perfume is potentially a carrier for the imagination. Perfume is thick; it is Poison and pure Desire; it is Eros in person.”

Fragrance has the power to change your mood. If you are feeling tired, it can revive you, or if you are feeling sad, it can lighten your mood. If you wish to relax and unwind, essential oils and the smell of certain flowers and herbs, such as Lavender, Jasmine or Sage, can work wonders.

Frances Mayes, the author of the book “Under the Tuscan Sun: At Home in Italy”, illustrates her experience of essential oils most vividly with this quote: “Anytime the perfume of orange and lemon groves wafts in the window; the human body has to feel suffused with a languorous well-being.”

Eau De Parfum Person Reflection Sea Salt Sage Amber Couple Lounger 10 x Fragrance Quotes That Explain The Magic Of Perfume quotes about fragrance

Transformative Perfume

Do you need to be transported to another time in your life?

A fragrance can do this too: “Scent is our greatest, most potent form of time travel, like an arrow. It tears through layers. It finds the centre.” (Victoria Erickson)

Perfume has a transformative quality that awakens something in all of us, from admiring the precious liquid inside the beautiful bottles, to an aroma that can teleport you to a time or place in an instant. “Perfume is the key to our memories” according to Kate Lord Brown, author of the book “The Perfume Garden”.

Apart from the fact that perfume is a confidence and mood booster, it also enhances any home or occasion.

Think of a soy candle or a reed diffuser:

Don’t we all love how a luxuriously scented candle, its molten wax and flickering flame create magical moments in the evening?
What about the scent of a ‘warm welcome’ from a fragranced reed diffuser in the hallway?

Scents create something to remember: “I am very sensitive to the smells and sensations that are part of perfumes because they remind me of things: moments from the past, people, events.” (Alber Elbaz, Israeli fashion designer)

Conclusion

Perfume quotes have the power to capture the essence of this timeless accessory, making them the perfect companion to your favorite fragrance.

Whether you’re looking for the perfect quote to accompany a gift or simply want to find the words to describe your signature scent, these quotes offer a glimpse into the magical world of perfume.

Eau De Parfum Person Reflection Spiced Coffee Oaked Vanilla Girls 10 x Perfume Quotes That Explain The Magic Of Perfume quotes about fragrance

Famous Fragrance Quotes Series

If you are looking for more inspirational perfume quotes, then we invite you to visit these pages on our website:

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What Is The Definition Of A Niche Perfume?

09/09/202405/06/2024 by Pairfum

Introduction

In the post we explain the 4 x elements of the Definition of a Niche Perfume.

We are frequently asked:

“What is Niche Fragrance?”
“Define Niche Perfume for Me?”, or
“What is a Niche Perfumery?”

Pairfum Eau De Parfum Back Gold London Company Background definition of a niche perfume

What Is Niche Fragrance?

Below is how we define niche perfume:

A niche perfume is a type of fragrance that is produced in smaller quantities and sold through speciality boutiques or online retailers, as opposed to mass-produced fragrances sold in department stores.

We find that Niche, Indie, Boutique and Artisan Perfumes are synonyms, broadly speaking. In other words, they all describe something very similar. In our opinion, Craft Fragrances describe scents that tend to be created and manufactured by hand in home studies by hobbyist who are usually not perfumers but experts at blending essential oils, e.g. Aromatherapists.

The term “niche” refers to the fragrance’s exclusivity and uniqueness, as opposed to the more widely available, mainstream fragrances.

Boutique Perfumes often feature rare and high-quality ingredients, and their scents can be very complex and layered.

The perfumers and perfumery houses behind niche fragrances typically have more creative freedom to experiment with unusual notes, accords and ingredients, resulting in fragrances that are often more distinctive and personal than their mass-produced counterparts.

A distinguishing feature of Niche Perfumery Houses is that they have an in-house perfumer compared with the mass-produce fragrances by Couture or Design Houses. These outsource the creation of their perfumes to third party perfumers or/and fragrance houses. Hence, the existence of an in-house perfume is a key part of the Definition of a Niche Perfume.

Boutique perfumes are typically more expensive than mass-produced fragrances due to the higher quality, natural or rarer ingredients used and the smaller production runs.

The lack of mass advertising for niche fragrances helps to maintain their exclusivity and often contributes to the perception of higher value. The absence of TV advertising and celebrity models is another key part of the Definition of a Niche Perfume. The awareness of Artisan Fragrances is typically spread through ‘word-of-mouth’.

Overall, niche perfumes are an alternative for people looking for a more personal and unique fragrance experience, as opposed to the more widely available and commercial options from Couture and Designer labels.

Definition Of A Niche Perfume

Summing up, the following are the features that form the Definition of a Niche Perfume:

an in-house perfumer
no mass marketing
limited quantity & availability
unusual fragrance notes

Would you agree or do you believe it has evolved?

Eau De Parfum Person Reflection Cardamom Tonka White Oud Girls definition of a niche perfume

Evolving Definitions and the Allure of Niche

While the core principles of niche perfumery remain, the landscape has certainly evolved. Today, niche perfume is more than just exclusivity and high-quality ingredients. It’s a statement of individuality, an exploration of artistic expression, and a rejection of the mass-produced, celebrity-endorsed fragrances dominating the mainstream.

The definition of niche perfume is expanding to include a focus on sustainability, ethical sourcing, and transparency. Many niche brands are committed to using natural, organic ingredients and minimizing their environmental impact. This resonates with the conscious consumer, seeking products that align with their values.

Moreover, niche perfumery has become a platform for diverse voices and perspectives. Niche perfumers from around the world are pushing boundaries, drawing inspiration from their cultural heritage, personal experiences, and unique artistic visions. This has led to a surge in exciting new niche scents, defying traditional fragrance categories and captivating a global audience.

In contrast to mainstream perfumes, which often rely heavily on synthetic ingredients and mass-market appeal, niche fragrance embraces complexity, nuance, and the beauty of imperfection. Niche brands are not afraid to challenge the status quo, offering unique fragrances that spark conversation and evoke emotions.

The Rise of Niche: A Shift in the Fragrance Industry

The growing popularity of niche perfume signifies a shift in the fragrance industry. Fragrance enthusiasts are increasingly seeking unique scents that tell a story and reflect their personality. This has led to a boom in niche fragrance brands, offering a diverse range of olfactory experiences beyond the confines of mainstream perfumery.

Niche perfume houses, like Atelier Cologne and Pairfum London, are leading the way, championing creativity, craftsmanship, and a commitment to quality. They offer an alternative to the mass-produced fragrances that dominate department store shelves, catering to a discerning clientele who crave authenticity and individuality.

Pairfum Person Reflection Grapefruit Pepper Black Cedar Eau de Parfum

Beyond Perfume: Exploring the World of Niche

The concept of niche extends beyond the realm of personal fragrance. Home fragrance, candles, and diffusers are also experiencing a surge in niche offerings, catering to those who seek unique and sophisticated scents for their living spaces.

Similarly, the world of luxury is embracing the niche movement, with luxury brands offering exclusive, limited-edition products that appeal to a discerning clientele. This reflects a broader cultural shift towards valuing craftsmanship, authenticity, and personal expression over mass-produced consumerism.

Pairfum London: Embracing the Niche Spirit

At Pairfum London, we embody the essence of niche perfumery. Our natural Eau de Parfums are handcrafted in small batches, using only the finest ethically sourced ingredients. We prioritize quality, creativity, and the pursuit of a truly unique fragrance experience.

We believe that niche perfume is a journey of self-discovery, an opportunity to express your individuality through scent. Our Perfume Experience Box offers a curated selection of 12 Eau de Parfum Intense, inviting you to explore a world of olfactory delights and find your signature scent.

Whether you are a seasoned fragrance enthusiast or simply seeking an alternative to commercial perfumes, Pairfum London invites you to embrace the allure of niche. Discover the artistry, passion, and individuality that define the world of niche fragrance.

In Conclusion: The Future of Niche

As the fragrance industry continues to evolve, the niche perfume market is poised for further growth. The demand for unique fragrances, sustainable practices, and personalized experiences is driving innovation and creativity in the world of niche perfumery.

Whether you’re seeking a signature scent that reflects your individuality or simply want to explore the artistry of niche perfumers, the world of niche fragrance offers a wealth of olfactory treasures waiting to be discovered. Embrace the allure of niche and embark on a sensory journey unlike any other.

Pairfum London Fragrance Of Eid Sheer Khurma 1 1

What Is The Fragrance Of Eid ?

11/04/202410/04/2024 by Pairfum

Introduction

As perfumers, we experience life through our noses, and when we hear ‘Ramadan’ or ‘Eid’ our immediate question is: what is the fragrance of eid and ramadan?

Eid is celebrated by Muslims around the world, so it’s not limited to any specific geographical region. However, it’s most prominently observed in countries with significant Muslim populations. These include:

Middle East: Countries like Saudi Arabia, the United Arab Emirates, Qatar, Kuwait, Bahrain, Oman, Jordan, Lebanon, and others observe Eid with great enthusiasm and festivity.
South Asia: Eid is widely celebrated in countries like Pakistan, India, Bangladesh, and Afghanistan among others. The festivities often include family gatherings, feasting, and exchanging gifts.
Southeast Asia: Nations such as Indonesia, Malaysia, Brunei and the Philippines have large Muslim populations that celebrate Eid with various cultural traditions and customs.
Africa: Eid is celebrated across the African continent, particularly in countries with significant Muslim communities, such as Egypt, Nigeria, Algeria, Morocco, Tunisia, Somalia, Sudan and many others.
Europe: Muslim communities in countries like Turkey, Great Britain, Albania, Bosnia and Herzegovina, Kosovo and others celebrate Eid with prayers, family gatherings, and communal meals.
North America: Muslims in the United States and Canada observe Eid with prayers at mosques, family gatherings, and community events.
Oceania: Countries like Australia and New Zealand have Muslim communities that celebrate Eid with prayers, festivities, and cultural events.

As you can see, Eid is celebrated across diverse geographical regions, wherever there are Muslim communities, highlighting its global significance and cultural diversity.

In other words, there are several Fragrances or Scents which are typical of Eid, depending on the region. Let’s discover what they are.

Pairfum London Eid Mubarak Eidi Fragrance Of Eid Ramadan 1 1

About Ramadan

Ramadan is the Islamic holy month of fasting and Eid marks the end of Ramadan and the beginning of Eid al-Fitr, “festival of breaking of the fast”.

Eid, Eid al-Fitr, and Ramadan are three important terms associated with the Islamic faith. Here’s a brief explanation of each term:

Eid: The word “Eid” comes from the Arabic language and means “festival” or “holiday.” In Islam, Eid refers to two major festivals celebrated by Muslims worldwide – Eid al-Fitr and Eid al-Adha.
Eid al-Fitr: Eid al-Fitr is one of the two major Islamic festivals and is celebrated at the end of the holy month of Ramadan. It marks the end of the month-long fasting and spiritual reflection period. It’s a time for Muslims to gather with family and friends, exchange gifts, and celebrate with feasts and prayers. It is celebrated on the morning after the new month’s moon was seen the evening beforehand.
Ramadan: Ramadan is the ninth month of the Islamic calendar and is considered the holiest month in the Islamic faith. Muslims observe this month by fasting from dawn until sunset, refraining from eating, drinking, and engaging in other physical needs during daylight hours. Ramadan is a time for self-reflection, spiritual growth, and charity.

In summary, Eid refers to two major festivals celebrated by Muslims worldwide, while Eid al-Fitr is specifically celebrated at the end of Ramadan. Ramadan is a month-long period of fasting and spiritual reflection that leads up to the celebration of Eid al-Fitr.

What Is The Fragrance Of Eid ?

During the festival of Eid the following fragrance notes will be the most prominent across the regions mentioned above:

‘Oudh’ or ‘Oud’,
Cardamom, and
Rose.

What is Oudh ?

Oudh or oud is known to be one of the most expensive woods and has been used to make high quality incense for centuries.

It is a resinous and fragrant hardwood with many names : Agarwood, Aloeswood, Eaglewood, Gaharu and Ggalocha.

Agarwood or oudh forms as a reaction to fungal or bacterial attack. The trees secrete a fragrant, protective oil into the wounded areas (roots, branches, trunk), which gradually become harder and turn dark or even black. This oil is extracted via distillation or super-critical CO2 extraction.

The scent of Oudh is woody, balsamic and leathery. It is very popular as a base note and fixative in perfumery, as it is last very long on skin and is very strong. The most typical perfumery accords in the Middle East are built around an accord of Rose and Oudh. Other prominent notes might include saffron, amber, and musk, creating opulent and luxurious fragrances. These perfumes often exude a sense of tradition and sophistication, aligning with the festive atmosphere of Eid.

Most women and men will be wearing their best perfume during the festival of Eid and it is sure to feature Oudh prominently.

Burning incense and bakhoor (scented wood chips) is a customary practice in many households during Eid. The fragrant smoke from these aromatic materials fills the air, creating a welcoming and festive ambiance. Bakhoor fragrances at this time will all feature oud and in combination with rose, sandalwood and various spices, infusing the surroundings with a warm and comforting scent.

Cardamom in Sheer Khurma

Sheer Khurma or Sheer Khorma, means literally “milk with dates”.

It is vermicelli pudding with dried dates and the traditional Muslim festive breakfast (or desert) prepared on Eid in Afghanistan, India, Pakistan, Bangladesh and parts of Central Asia.

This special dish is served on the morning of Eid in the family after the Eid prayer as breakfast and then throughout the day to all the visiting guests.

On the night before Eid, after the Maghrib prayer, Sheer Khurma is prepared and spiced with cardamom. The dish is placed on the oven allowed to simmers for several hours, filling the kitchen and house with the fragrance of cardamom.

Anybody that has experienced Ramadan and Eid will immediately recognise this scent and associate it with a happy time of celebration.

Cardamom In The Arabic World

Food

Traditional dishes play a crucial role during Eid celebrations. The aroma of dishes like biryani, grilled meats (such as kebabs), lamb stew, and various rice and meat-based dishes fill the air during family gatherings and feasts. Spices like cardamom, cinnamon, cloves, and saffron contribute to the aromatic richness of these dishes but they are also used in sweet dishes.

The air is filled with the aroma of freshly baked treats. Dates, a traditional Ramadan staple, are still enjoyed at this time. Delicately flavoured pastries like baklava and kunafa add sweetness with their rosewater and honey notes.

Drinks

Refreshing and aromatic beverages like traditional Arabic coffee (qahwa) and various fruit-infused drinks are enjoyed during Eid gatherings. Arabic coffee is often flavoured with cardamom and sometimes saffron, contributing to its distinct fragrance.

Soaked dates infused with rosewater or other floral essences might be served as another refreshing drink.

Gifts

Exchanging perfumes and scented oils is a common practice during Eid.

Oud-based perfumes, attar (traditional Arabic perfumes), Bakhoor and luxury fragrance sets are popular gift choices. These fragrant gifts symbolize generosity, luxury and well-wishes for the recipient.

Uniquely Regional

Overall, the scents of Eid in the Arabic region are characterized by opulence, tradition and warmth, with fragrances playing a significant role in enhancing the festive spirit and creating memorable experiences for families and communities. The combination of cardamom and other warm spices, luxurious ouds, sweet florals and smoky bakhoor creates a rich and multi-layered fragrance that is truly special.

Ramadan Iftar Eid Muslim Family Dinner 1 1

Rose & Jasmin In South-East Asia

In Southeast Asia, Eid celebrations are marked by unique fragrances and scents that reflect the cultural diversity of the region.

Here’s a breakdown of the scents associated with Eid in Southeast Asia:

Perfume

Perfumes worn during Eid in Southeast Asia often feature floral and sweet notes, reflecting the tropical climate and the region’s affinity for vibrant scents.

Fresh and floral notes take center stage. Jasmine, a symbol of purity and celebration, is widely used. Other popular florals include rose, frangipani (plumeria) and ylang-ylang, offering their sweet, heady aromas. Lighter, citrusy notes like bergamot and mandarin might be present for a refreshing touch.

In terms of accords, white floral accords are key, featuring jasmine, frangipani, and sometimes even champaca flower. Sandalwood and vetiver are found in woody bases. Additionally, musk and amber accords may be added for depth and warmth. Gourmand notes like vanilla are less common than in the GCC but might be present in sweeter options.

Traditional attars, made from natural botanicals and essential oils, are also popular choices for Eid celebrations.

Food

Eid feasts in Southeast Asia are characterized by a wide variety of savory and sweet dishes, each contributing to the aromatic richness of the festivities. Savory dishes like rendang (spicy beef stew), nasi lemak (coconut rice), satay (grilled skewered meat), and various curries fill the air with enticing aromas of spices such as lemongrass, galangal, star anise, cloves, turmeric and ginger.

For desserts, sweet treats like kuih (traditional cakes), dodol (sticky rice cake), ketupat (rice cakes in woven palm leaves), kolak (fruit compote) and various types of cookies and pastries are enjoyed, emitting fragrances of coconut, pandan leaves (with their unique grassy-vanilla scent), palm sugar, and aromatic spices like cinnamon and cloves.

Drink

Unlike the coffee focus in the GCC, Southeast Asia leans towards fragrant teas.

During Eid gatherings, refreshing beverages like Teh tarik (pulled tea) with its milky sweetness and cardamom aroma, and Sirap Bandung (rose syrup milk) are common choices. Flower teas like rose and chrysanthemum or various fruit juices might also be enjoyed.

Local herbal drinks like jamu (Indonesia) or cincau (mixed with grass jelly) offer a refreshing and often slightly bitter counterpoint to the sweet treats.

Gifts

Exchanging gifts is also a common practice during Eid in Southeast Asia. Alongside traditional gifts like clothing and sweets, perfumes and scented products are popular choices. Local fragrances, including attars and perfumed oils, are cherished gifts that symbolize warmth, affection, and good wishes for loved ones.

Incense

Burning incense and aromatic oils is a customary practice in many households during Eid. Fragrant materials like rose, sandalwood, patchouli and agarwood are often used, infusing the surroundings with a sense of tranquility and spirituality.

Overall, the fragrances of Eid in Southeast Asia are a harmonious blend of floral, spicy, woody and sweet notes, reflecting the region’s rich cultural heritage and the joyous spirit of the occasion.

However, unlike the smoky bakhoor in the GCC, Southeast Asian incense tends to be lighter and more floral.

Fresh Flowers

Homes are often decorated with fresh flowers like jasmine, frangipani, and orchids, adding their natural fragrance to the celebratory atmosphere.

Uniquely Regional

The focus on fresh floral notes, the use of pandan leaves, and the prevalence of fragrant teas create a distinct olfactory experience in Southeast Asia during Eid. It’s a lighter, more tropical take on the festive fragrance compared to the richer, woodier scents of the Arabic World.

Cardamom, Tonka & White Oud

Here at Pairfum London we have a fragrance inspired by and ideal for this festive period: Cardamom, Tonka & White Oud

This is the olfactive profile:

This rich, passionate fragrance opens with Lime & Mandarin, Cardamom, Nutmeg, Clove and fruity hints of Cassis. At the heart of this accord are spicy White Lily, Rose and Orange Blossom. A sensual base of Tonka, White Oud, Cedar, Santal and Amber rounds off this creation.
Olfactive Family: Oriental
Gender: Unisex
Type: Eau de Parfum Intense
Batch: Limited Edition
Content: 100 ml / 3.4 fl. oz
Natural & Handmade | Essential Oils | Vegan | Cruelty-free | Eco-Friendly

For us, as perfumers, this fragrance perfectly encapsulates the festive holiday of Eid and it a perfect gift for Eidi.

Pairfum Fragrance Cardamom Tonka White Oud Description fragrance of eid

Eidi

Eidi or Salami is a traditional gift that is given as part of the celebration of the two major Muslim holidays – Eid al-Fitr and Eid al-Adha. It’s a way of showing love, respect, and appreciation to family members, friends, others and sometimes to people in need and a way of spreading peace and happiness during the festive season.

Eidi is typically given in the form of money, but other gifts such as clothes, sweets, toys, and perfumes can also be given. What is chosen depends on the person’s relationship with the recipient. In some cultures, the younger generation receives Eidi from their elders as a sign of love and respect, while in others, it’s a way of giving to those who are less fortunate.

The word “Eidi” is derived from the Arabic word “Eid,” meaning “festival” or “holiday.” In some parts of South Asia, Eidi is also known as “Salami,” which is derived from the Arabic word “Salaam,” meaning “peace.” It’s a way of spreading peace and happiness during the festive season.

We hope your home smells wonderfully fragrant of cardamom and oudh, the fragrance of Eid.

Pairfum London Eid Mubarak Fragrance Of Eid Ramadan 1 1

Happy Eid !

There are different ways to express your best wishes during Eid and Ramadan. These are some common greetings:

Eid Mubarak: This is a common greeting used to express well wishes on the occasion of Eid. It means “Blessed Eid” or “Happy Eid.”
Ramadan Kareem: This greeting is used to wish someone a generous and bountiful Ramadan. It means “May Ramadan be generous to you.”
Eid Saeed: This greeting means “Happy Eid” or “Happy Celebration” and is commonly used in Arabic-speaking countries to acknowledge the end of the holy month of Ramadan.
Taqabbal Allahu minna wa minkum: This is an Arabic phrase used during Eid that means “May Allah accept from us and from you [our good deeds].”
Eid-ul-fitr ki dheron shubh kamnayein: This is a greeting commonly used in India and Pakistan and means “Many happy wishes for Eid al-Fitr.”
Eid al-Fitr Mubarak: This greeting is a variation of “Eid Mubarak” specifically used during Eid al-Fitr.
Ramadan Mubarak: This greeting is a variation of “Eid Mubarak” specifically used during Ramadan to express good wishes for the month-long fast.

Use one of these to express your good wishes during Eid and Ramadan. Keep in mind, the most common greetings are “Eid Mubarak,” “Ramadan Kareem,” and “Eid Saeed.”

From all of us, here at Pairfum London: Eid Mubarak.

Pairfum London Eid Mubarak Fragrance Of Eid Ramadan Eidi 1 1

What Is The Fragrance of Easter?

28/03/202425/03/2024 by Pairfum

Many different Flowers are associated with ‘Spring’ and ‘Easter’ but which ones are the Fragrance of Easter?

The Christian Church has given some flowers a special symbolism during the celebration of Easter:

Easter Lilies are typically white, as a sign of ‘Purity’, ‘Innocence’ and ‘Goodness’. Christians use Lilies to remember Jesus Christ, and it has become a symbol of his resurrection.
Christians have given Passion Flowers many different meanings for Easter over the years. The consensus is a remembrance of Jesus dying on the cross for them.

All over the world, the Christian Churches celebrate Easter with large displays of spring flowers.

easter passion flower fragrance of easter

‘Trail of White Petals’ is the Fragrance of Easter

Here at Pairfum London, we are proud to associate our perfume ‘Trail of White Petals’ with the Fragrance of Easter, as it includes white lilies and perfectly matches the ‘innocence’ associated with easter.

‘Trail of White Petals’ is available in the following luxury scented candles and natural reed diffusers:

Reed Diffusers (petite, classic and large size and in the bell, cube and tower shapes)
Reed Diffuser refill oil
Snow Crystal Candles (classic, large and tin)
Flower Wax Candle
Flacon Room Spray
Linen & Fabric Spray

Fragrance Description Trail White Petals Jasmine Tuberose Ylang fragrance of easter

Pairfum Large Reed Diffuser Bell Signature Trail Of White Petals fragrance of easter

Pairfum Large Snow Crystal Candle Signature Trail Of White Petals fragrance of easter

Pairfum Flacon Perfume Room Spray Signature Trail White Petals fragrance of easter

Pairfum London Perfume Flowers Of Easter Lily

What are the Top 5 Flower Fragrances of Easter?

28/03/202423/03/2024 by Pairfum

After a cold winter, barren of colour and fragrance, we all embrace the joys of Spring when Easter arrives and brings with it the smells and sights of a new season: the Flower Fragrances of Easter.

It is a time of renewal, a time to refresh and a time to start dreaming of those lazy hazy summer days that uplift our mood.

For many today, Easter is dominated by chocolate eggs and as perfumers our thoughts immediately turn toward fragrances with cocoa. However, Easter is also a time to connect with family, start planning activities and throw off the winter clothes to connect more with the outdoors and nature, which naturally leads into the scents and colours of a new season.

The sights, smells and fragrances of Easter greet us like an old friend.

Pairfum London Fragrance Flowers Of Easter Bluebell Woodland

What are your favourite Flower Fragrances of Easter?

Below we present some of the flower fragrances of Easter that get our senses excited for Spring. We are also sharing with you the wonderful fragrances we at Pairfum London have created to bring Spring in to your home to help you create the perfect Easter & Spring atmosphere.

We hope that the flower fragrances of Easter inspire you for the season ahead.

White Lily

Easter Lilies, whose scientific name is Lilium Longiflorum, are perhaps the best-known type of lily and one that we would all recognise.

Easter lilies are native to Japan. World War I soldier Louis Houghton brought Easter Lily bulbs home to share with fellow gardeners in 1919 and the popularity of the flower has grown quickly.

Lilies have held a significant place in world history because of their aroma, grace and beauty. From ancient Crete to the flower shop down the street, people always regard the lily as “the pure flower.”

There are few rivals when it comes to the stunningly beautiful fragrance of Lilies. The exquisite perfume and wonderful flowers certainly lift spirits as we enter Spring.

Daffodil

Daffodils are considered the first heralds of Spring time. They are also known as Narcissus and Jonquil. Narcissus being the botanical name for this bulbous plant of the amaryllis family, Amaryllidaceae!

The stunning daffodil originates from Southern Europe and North Africa, but some varieties can be found in Asia and China. The flower is linked to the Greek myth of Narcissus who became obsessed with his own reflection, that he knelt to gaze in to a pool of water where he toppled in to the water and drowned. The narcissus plant sprang up where he died.

The fragrance of the daffodil is light, cool, and spring-like in its notes. The scent is often sweet, captivating, and unique to only daffodils. These are fragrances that have been treasured since ancient times and ones that remind us of new life and Spring.

Crocus

The Crocus name is derived from the Latin crocatus which means saffron yellow. The flower has three stigmas and parts of it are often dried and used in cooking as a seasons or colour agent. It is native to Southern Europe and Asia. There are about 80 species of crocus and was first cultivated in Greece.

Crocuses that bloom early in spring have cheerful heads, reminding us that Spring is around the corner. With so many varieties to choose from you can have an abundant array of colour and fragrance which is sweet and luminous.

Tulip

The Tulip was originally cultivated in Turkey and then imported in to Holland in the sixteenth century. They became popular in 1592 through a book by Carolus Clusius. Indeed, they became so popular they created an economic bubble known as Tulip Mania!

The scent of Tulips cannot be mistaken. The fragrance is fresh – fresh like the ozone! It also has hints of floral with a base of warm honey and musk. It is almost like nature was making perfume herself within tulips!

Blue Bell

The stunningly beautiful Bluebell is another sign of Spring time with the vast spread of tiny blue flowers dazzling around parks and gardens. This beautiful flower is a protected species in the UK under the Wildlife and Countryside Act 1981.

Also known as wood bells, fairy flowers and wild hyacinth, they have carpeted our woods, and parks for many years. In a 2015 Spring poll by botanical charity Plantlife, bluebells were voted the favourite wild flower of England.

Unfortunately, Blue Bell’s cannot be harvested but we can still enjoy the sweet fragrance when we are out walking. Bluebells are usually at their best during the morning time, making it a fantastic time to visit the woods or parks or when there is some sunshine allowing their scent to waft through the air.

Spring Fragrance by Pairfum London

These are just five of the fragrances of Easter which fill our homes, our gardens, and our parks.

If you would like to fill your home with the stunning fragrance of white lilies and daffodils, we at Pairfum London are delighted that our fragrance Trail of White Petals includes these stunning ingredients and is available in our range of Home Fragrances (candles, reed diffusers, room sprays, fabric sprays,…) and Bath & Body Care products (washes, lotions,…).

Choosing the right perfume for your home to herald the arrival of Spring can be difficult.

Take the guesswork out by ordering the luxury fragrance of Trail of White Petals in your favourite product from our online boutique. Choose from a Reed Diffuser, Perfume Candle, Room Spray or Linen & Fabric Spray.

Whichever you choose, you will be adding the wonderful fragrance of Spring to your home.

Fragrance Description Trail White Petals Jasmine Tuberose Ylang

Eau De Parfum Pure Three Pairfum Pink Rose Sensuous Musk

Fragrant Surprises: Perfect Mother’s Day Gifts for an Aromatic Celebration

03/11/202402/03/2024 by Pairfum

Mother’s Day is a special occasion to celebrate and honour the woman who has nurtured and cared for you throughout your life. This year, why not surprise your mother with a unique and fragrant gift that will leave her with a lasting impression?

Whether it’s a niche perfume, a scented candle, a set of essential oils, or an entire hamper of aromatic products, a fragrant gift is the perfect way to show your love and appreciation for all that she does.

At Pairfum, our in-house perfumers are extremely passionate about fragrances. They use their innovative skills to create an exquisite variety of unique aromas. Our luxurious collection includes niche perfumes, diffusers, scented candles, room sprays and much more.

In this article, we’ll explore Perfect Mother’s Day Gifts that will leave a lasting aroma of love and happiness. From invigorating niche perfumes to fragrant candles, we’ll help you find the perfect present that will make this Mother’s Day a celebration to remember.

1. Find the Perfect Niche Fragrance

Pairfum Collection Niche Perfume Experience Fragrance Library Square Gift Box Open Display Perfect Mother's Day Gifts

Picking the perfect niche fragrance for your mum is an art that requires a deep understanding of her perfume preferences. Niche fragrances are highly sought after for their unique and sophisticated aromas, making them the perfect gift for a discerning mother.

To find the ideal niche fragrance, consider her personal style and the types of fragrances she typically wears. Pay attention to the occasions she wears them for, such as everyday wear or special events. Ask for recommendations from her friends or family members, and consider the brands and perfumes that she already loves.

With this information, you can select a niche fragrance that perfectly captures your mum’s unique personality and style. Whether it’s a floral, woody, or fresh note, a niche fragrance is a luxurious and memorable gift that your mum will treasure for years to come.

Having trouble picking just one niche fragrance from our incredible collection? Check out our perfume experience box that allows you to try 12 different fragrances, each with exceptional notes.

2. Choose Aromatic Candles and Essential Oils

Pairfum Natural Wax Candle Pure Blush Rose Amber Perfect Mother's Day Gifts, Pairfum's natural scented candle.

Aromatic candles and essential oils would make an ideal gift for a relaxing Mother’s Day. These fragrant products not only add a beautiful aroma to any room, but they also provide a sense of calm and relaxation that your mum will surely appreciate, making them an all-time favourite amongst Perfect Mother’s Day Gifts.

Our natural candles come in a variety of fragrances, from fresh and invigorating to warm and cosy. Choose one that reflects your mum’s personal preferences or one that will create a calming atmosphere for her. Essential oils, on the other hand, can be used in a diffuser or blended with a carrier oil for a massage.

Whether she uses them for aromatherapy, stress relief, or simply to create a cosy ambiance, your mum will love these fragrant gifts. Both fragrant candles and essential oils make wonderful additions to a soothing spa day or even a quiet evening at home. So, light a candle, diffuse some essential oils, and let your mum unwind during this Mother’s Day.

3. Find Aromatic Room Sprays and Room Diffusers

Pairfum Large Reed Diffuser Bell Signature Linen Lavender Perfect Mother's Day Gifts, Pairfum's natural reed diffusers.

Room sprays and room diffusers make thoughtful gifts that will create a fragrant home environment for your mum. Room sprays are a quick and easy way to add a burst of freshness to any room. They come in a variety of aromas, from floral and fruity to earthy and musky, so you’re sure to find one that your mum will love.

Room diffusers are a more long-lasting option and perfect for creating a continuous and subtle fragrance in your mum’s home. These diffusers come in a range of styles, from sleek and modern to charming and decorative. Choose one that matches your mum’s home decor and personal style.

Both room sprays and diffusers make wonderful gifts that will help your mum turn her home into a fragrant haven. Whether she uses them to freshen up the living room, bedroom, or bathroom, your mum will love these thoughtful gifts that make her home smell as beautiful as she is.

4. Create a Personalised Fragrant Gift Basket

If you’re overwhelmed with the variety of aromatic products, why not create a personalised fragrant gift basket for your mum as a thoughtful and unique way to show her how much you care? Choose a selection of her favourite fragrances, such as candles, niche perfumes, skin-care products, or essential oils, and present them in a beautiful basket.

You can also add a few special touches, such as a handwritten note, a bouquet of fresh flowers, perfumed botanicals, or a cosy blanket. Consider your mum’s personal preferences and choose products that will truly delight her. For example, if she loves spa days, include luxurious bath products and a soothing candle. If she loves nature, choose floral aromas and essential oils.

A personalised fragrant gift basket is a wonderful way to show your mum that you’ve put thought and care into her gift. It’s a sentimental and practical present that she’ll cherish for years to come.

Choose Pairfum to Find Perfect Mother’s Day Gifts with an Aroma.

Are you looking for exquisite, fragrant surprises for your Mum? We’ve got you covered!

At Pairfum, our in-house perfumer is passionate about fragrances and dedicated to inventing new and unique aromas to delight our customers.

With our expertise in the perfume industry, we create a wide range of fragrant products. Our collection includes exquisite niche perfumes, home aromas, skin care products and much more. Explore our stunning products and reach out to us to find out more about our offering.

Large Luxury Gift Bag by Pairfum Home Fragrance Perfumed Candle Reed Diffuser Bell Perfect Mother's Day Gifts by Pairfum London

Pairfum Person Reflection Scarlet Rhubarb Oakmoss Eau de Parfum Woman

What Are The Different Perfume Strengths?

23/04/202412/02/2024 by Pairfum

Many of our clients ask: “can you please explain in simple terms the different perfume strengths?”

When navigating the labyrinthine world of fragrances, there is an array of terms that can confound even the most seasoned connoisseur. From Eau Fraiche to Attar, each classification represents a unique concentration of pure fragrance oils, offering a distinct olfactory experience. In this article, we unraveling the nuances of each perfume strength to provide clarity and simplify your choice.

Perfume or Parfum: The Epitome of Opulence

At the pinnacle of fragrance potency resides Perfume, an embodiment of luxury and refinement. Boasting an astonishing concentration of up to 40% pure essence, Perfume envelops the wearer in an aura of unparalleled richness.

Its application is an exercise in restraint, with a mere dab on pulse points sufficing to unleash a symphony of scent that lingers throughout the day. Renowned for its enduring allure, Perfume captivates the senses with its depth and complexity, leaving an indelible imprint on all who encounter it.

Typically, a parfum or perfume is oil based rather than using alcohol to make it easier to dab the pulse points.

Eau De Parfum Person Reflection Mandarin Blossom Sandalwood Man Different Perfume Strengths

Eau de Parfum: A Harmonious Symphony

For those seeking a potent yet versatile fragrance experience, Eau de Parfum emerges as a beacon of sophistication. With essence concentrations exceeding 15%, this exquisite elixir exudes an aura of refined elegance. Its robust base notes provide a solid foundation for the fragrance, ensuring longevity without overwhelming the senses.

Ideal for both daytime and evening wear, Eau de Parfum strikes a delicate balance between potency and accessibility, captivating the senses with its enduring allure.

Eau de Toilette: A Breath of Freshness

As the quintessential embodiment of daytime luxury, Eau de Toilette enchants with its invigorating vibrancy. With essence concentrations typically ranging around 10%, Eau de Toilette offers a refreshing burst of fragrance that revitalizes the senses.

Although its ephemeral nature necessitates periodic reapplication, its affordability and versatility make it a perennial favourite among fragrance enthusiasts. Perfect for warm summer days or casual outings, Eau de Toilette embodies the essence of everyday indulgence.

Eau De Parfum Person Reflection Cardamom Tonka White Oud Girls Different Perfume Strengths

Eau de Cologne: The Essence of Effervescence

Nestled at the lighter end of the fragrance spectrum, Eau de Cologne offers a delightful burst of scents at an accessible price point. With essence concentrations typically hovering around 2-5%, Eau de Cologne delivers a refreshing yet brisk olfactory experience. Its invigorating aroma evokes images of classic barbershops and timeless elegance, making it a staple in every discerning individual’s grooming repertoire.

Perfect for daily wear or casual outings, Eau de Cologne embodies the essence of understated luxury and effortless charm. Applied liberally to the skin, it imparts a sense of confidence and sophistication, ensuring that the wearer exudes an air of timeless refinement.

Eau Fraiche: A Splash of Serenity

Among the lighter variants of fragrance, Eau Fraiche reigns supreme with its delicate composition and ephemeral charm. Consisting of a mere 1-3% essence, Eau Fraiche offers a fleeting yet refreshing olfactory experience. Its subtle aroma evokes images of sun-kissed shores and gentle breezes, making it an ideal choice for casual wear or moments of relaxation. Applied liberally to the skin, Eau Fraiche imparts a sense of serenity and tranquility, enveloping the wearer in a cloud of delicate fragrance.

Pairfum Eau De Parfum Person Reflection Sea Salt Sage Amber Woman Aqua Different Perfume Strengths

Eau de Parfum Intense: A Bold Expression of Sensuality

For those craving an intensified olfactory experience, Eau de Parfum Intense delivers an alluring blend of potency and allure. With essence concentrations surpassing 20%, this potent elixir exudes a captivating aura of sensuality and sophistication. Its rich and complex fragrance profile captivates the senses, leaving an indelible impression on all who encounter it. Perfect for special occasions or evening wear, Eau de Parfum Intense offers a bold expression of individuality and allure.

Aftershave / Cologne: A Classic Refinement

Steeped in tradition and timeless elegance, Aftershave or Cologne exudes a classic charm that transcends generations. With essence concentrations ranging from 2-5%, this venerable elixir offers a refreshing burst of fragrance that invigorates the senses. Its brisk and invigorating aroma evokes images of barbershop classics and gentlemanly refinement, making it a staple in every discerning individual’s grooming arsenal. Applied liberally to the skin, Aftershave or Cologne imparts a sense of confidence and sophistication, ensuring that the wearer exudes an air of timeless charm.

Pairfum London Eau De Parfum Intense 30ml 3 Gold Different Perfume Strengths

Splash Cologne / Spritzer: A Casual Elegance

Embodying the essence of effortless sophistication, Splash Cologne or Spritzer offers a delightful burst of fragrance in a convenient and versatile format. With essence concentrations typically ranging around 3-5%, this lightweight elixir provides a refreshing pick-me-up throughout the day. Its invigorating aroma enlivens the senses, imparting a sense of casual elegance and refinement. Ideal for daily wear or casual outings, Splash Cologne or Spritzer epitomizes understated luxury and effortless charm.

Attar: The Essence of Exoticism

Originating from the mystical lands of the East, Attar exudes an aura of exoticism and allure. Crafted from natural botanical extracts and essential oils, this concentrated fragrance oil offers a rich and intoxicating olfactory experience.

Applied sparingly to pulse points, Attar envelops the wearer in a veil of seductive fragrance that lingers throughout the day. Renowned for its depth and complexity, Attar captivates the senses with its evocative aroma, transporting the wearer to distant realms of mystery and intrigue.

Attars are not simple a ‘different perfume strength’ but they also offer a different formulation: instead of using perfumer’s alcohol, Attars are oil based. This creates a longer lasting fragrance, particularly in higher temperature countries, e.g. Arabic countries. The downside is the missing burst of perfume that is typical of the different concentrations mentioned above.

Pairfum Collection Niche Perfume Experience Fragrance Library Square Presentation Box Macro Bottle Different fragrance Strengths

Conclusion: Different Perfume Strengths for a Reason

The diversity of different perfume strengths offers a kaleidoscope of olfactory delights, each tailored to suit diverse preferences and occasions. Whether indulging in the opulent allure of Perfume or embracing the invigorating freshness of Eau de Toilette, the choice ultimately rests on personal preference.

We hope you can now venture forth with confidence, armed with the knowledge of the different fragrance strengths, and embark on a scented journey that resonates with your unique style and sensibilities.

After all, true elegance lies in the art of selecting a fragrance that speaks to the soul of both you and those around you.

Here at Pairfum London, we are dedicated to exceptional, Natural Niche Perfume and we only present Eau de Parfum Intense, as it speaks the language of fragrance most clearly.

We invite you to explore our range, whether it is in the form of a full sized 100ml, a travel size 30ml or our Perfume Experience Box.

Pairfum EdP Intense Trinity Marble Different Fragrance Strengths

Pairfum London How Do You Describe Fragance Perfume Description 1 1

What Are Olfactive Families? Perfume Notes Or Ingredients?

23/04/202405/02/2024 by Pairfum

One of the first questions we are frequently asked here at Pairfum London are:

“What are Olfactive Families?” and
“How do you describe your Favourite Perfume?“

When confronted by the shear volume of fragrances available, it can be so easy to get overwhelmed by the different varieties of scents.

One way of discovering your ‘New’ favourite perfume, or a way to discover more about your go-to classic is to use Olfactive families.

“Easier said than done”, … I hear you say.

Olfactive Families Fragrance Wheel Classification Michael Edwards Describe Perfume

History

However, before we go into the definition or classification of the olfactive families, we should ask ourselves:

who or what defines and gives us these classifications?
when did it begin and do they differ?

It should also be ‘noted’ (we do love using Perfume terms), that Olfactive families do not refer to ingredient classifications, but refer solely to the finished Perfume. In essence (there we go again), it is a way to describe and classify how a perfume smells rather than what it contains.

The first classification of fragrances surfaced around the 1900, and consisted of seven families, however in the late 19th Century as techniques for synthesising compounds became more intricate, so did the need to evolve the methods for categorising them.

Then in 1949 an Austrian perfumer called ‘Paul Jellinek’ devised the first fragrance wheel, which he called the ‘Odor Effects Diagram’. This is a round diagram showing the inferred relationships among olfactory groups based upon the similarities or differences in their odor. On the fragrance wheel, perfume groups that border one another are implied to share common olfactory characteristics.

Since it’s creation there have been many other notable versions of the wheel. Which include the version from 1983 by perfumer Michael Edwards, and the ‘Fragrance Circle’ which was developed in 1979 by U. Harder at ‘Haarman & Reimer’ which has since become part of Symrise.

Since its creation Edwards version of the Fragrance Wheel has been modified several times through the addition of different groups to encompass different fragrance types. With the latest revision being in 2010, in this version there are four standard families, Floral, Oriental, Woody and Fresh, these are in turn then divided into three further sub-groups.

Eau De Parfum Person Reflection Sea Salt Sage Amber Family Beach Walk Olfactive

Different Classification Systems

In the wonderful world of Perfume there are a number of major ‘Perfume Houses’, four of which are:

Firmenich,
Givaudan,
IFF and
Symrise.

By ‘Perfume Houses’ we do not refer to major brands that have as part of their offerings or collections released ‘Perfumes’ for sale., such as the illustrious brands of ‘Channel’, ‘Dior’, ‘Estee Lauder’, ‘Versace’ or ‘Gucci’, to name but a few.

When referencing ‘Perfume Houses’, in this article we are referring to the eminent classical houses, such as Firmenich and Symrise among others, where some of the ‘Top Perfumers’ in the world were nurtured, trained and in some cases still reside.

Within these ‘Houses’ they also have their specific way of classifying perfumes, which differ from each other for example:

Firmenich classifies their perfumes in the following way: Chypre, Citrus, Floral, Oriental, Aromatic and Woody.

Other companies such as Symrise, IFF or Givaudan, use different classifications.

The Olfactive Families

As mentioned above, there are major families: Citrus, Chypre, Floral, Floriental, Aromatic, Citrus, Oriental and Woody. Each one of these olfactive families can then be split into several subfamilies.

THE CITRUS FAMILY

By “citrus”, we mean the essential oils obtained by extracting the zest from fruits such as bergamot, lemon, orange, mandarin, etc., combined with orange flower products. In this group we find the main “Eau de Cologne” fragrances used by men and women. Also included in this group are – SPICY CITRUS, AROMATIC CITRUS, FLORAL CHYPRE CITRUS, WOODY CITRUS, FLORAL WOODY CITRUS and MUSKY CITRUS.

THE FLORAL FAMILY

This family consists of fragrances with a single flower as their main component, such as jasmine, rose, , violet, tuberose, lily of the valley narcissus, to name but a few. Also belonging to this family are SOLIFLORE (single-flower) as the name suggests is used when a single floral note is needed, FLORAL MUSKY, FLORAL BOUQUET, FLORAL ALDEHYDIC, FLORAL GREEN, FLORAL FRUITY WOODY, FLORAL WOODY, FLORAL MARINE, FLORAL FRUITY.

Fougere Fragrance Evolution Meaning History Fern

THE FOUGERE FAMILY

This term which is associated by many with fern, does not in fact claim to represent a fern fragrance. It consists mainly of a blend of notes made up of lavender, woody, oak moss, coumarin, and bergamot notes. The other family members within this clan are FLORAL AMBER FOUGERE, SOFT AMBER FOUGERE, SPICY FOUGERE, AROMATIC FOUGERE, FRUITY FOUGERE.

THE CHYPRE FAMILY

It has been suggested that the chypre fragrance construction dates back to Roman times, and ‘chypre’ as the name for an accord is often mentioned in 18th Century. However others suggest that this type of fragrance was popularised by the release of ‘Chypre de Coty’ in 1917 by pioneering perfumer François Coty. Whichever line of thought you choose to follow, the following acords are also part of this sub-group – FRUITY CHYPRE, FLORAL ALDEHYDIC CHYPRE, LEATHER CHYPRE, AROMATIC CHYPRE, GREEN CHYPRE, FLORAL CHYPRE.

THE WOODY FAMILY

When warm, opulent notes, such as sandalwood or patchouli, or dry notes such as cedar or vetiver, are combined with top notes of lavender and citrus, then the Woody Family is born. This family is made up of WOODY, WOODY CITRUS CONIFEROUS, WOODY SPICY, WOODY AMBER, WOODY AROMATIC, WOODY SPICY LEATHER, WOODY MARINE, WOODY FRUITY, WOODY MUSKY.

AMBER-ORIENTAL

Under the heading of “AMBER” or “ORIENTAL”, we find fragrances with soft powdery notes, vanilla, cistus, labdanum and animal very dominant. Six sub-groups of ambers are listed: SOFT AMBER, FLORAL SPICY AMBER, CITRUS AMBER, FLORAL WOODY AMBER, FLORIENTAL, FLORAL FRUITY AMBER.

THE LEATHER FAMILY

This has an exceptional formula, a slightly different concept of perfumery with dry, sometimes very dry notes, in the aim of trying to reproduce the characteristic fragrance of leather (smoke, burnt wood, silver birch, tobacco…) and top notes with floral inflexions.

The subfamilies are: FLORAL LEATHER, TOBACCO LEATHER

The leather note is tempered with wood, honey and hay harmonies which characterize the virginian tobacco note.

THE FRUITY FAMILY

This olfactive group has no limits: beautiful, fruity fragrances with berries (strawberries, raspberries, loganberries, blueberries, …), sweet juicy fruit (peaches, nectarines, mango, papaya, …), tropical fruit (coconut, pineapple,… ), Kiwi, melons, … there are always new enticing fruit varieties to try.

Unlike the afore mentioned catogories, Skin Care and Toiletries products typically take the lead here. Shower gels, soaps or lotions are more likely to introduce a new type of fruit than an Eau de Toilette.

Lavender Perfume Light The Allure Of Natural Fragrance Oils Exploring Nature’s Essence In Perfumery

Conclusion – Olfactive Families

Olfactive families aren’t a method for categorising ingredients but the actual notes in perfumery. In essence, it was a way to break down and class how a perfume smells rather than what it contains.

Although many fragrances can be described with about 10-20 dominant notes, there are literally thousands in perfumery, and olfactive families are used to group perfumes by their profiles.

Any Parfumista or Connoisseur in the field of perfume will enjoy browsing the following articles on our website for more in-depth insights into the world of fragrance: