The Philosophy of Pairfum London?

A Naturally Luxurious Private Perfume Collection

What is the Philosophy of Pairfum ?

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What is a Private Collection Perfume ?

The philosophy of Pairfum is that of a 'private' perfumery collection, similar to the private collections by Armani®, Tom Ford®, Hermes®, Chanel®, Guerlain®, Prada®, Dolce & Gabbana®, etc.

A ‘Private' Collection Perfume is a special, luxurious edition with:

  • a selection of 'unusual fragrances', i.e. not just one single fragrance but each one of them with a rare character,
  • ‘limited availability’, which means that it is not a product that is widely available to everybody. Instead, access to the collection is a 'privilege’ and
  • the perfumes present themselves most beautifully with a confidence in their 'prestige'.

Similar to Pairfum, other boutique perfumery houses offer brands consisting only of private collection perfume, such as Jo Malone®, Molton Brown®, etc.

What Defines Pairfum ?

The following defines every single product within Pairfum's Private Collection:

  • intriguingly complex and sophisticated but natural couture perfume for you & your home. Our fragrances always aim to either create and ignite trends that can be followed by the wider fragrance world.
  • pure luxury with a conscience: all of our products are beautifully presented and natural but with noble ethics built into them, in other words ‘eco-chique’.
  • exquisite perfumery products with IQ: our products are science-led but always guided by nature, making them ‘best-in-class’ and the benchmark for others.
  • carefully handmade for your enjoyment by our Artisans in their UK ateliers with pride & passion.

Rise Above the Mere Functional!

Eau De Parfum Person Reflection Mandarin Blossom Sandalwood Woman 16 9
Pairfum Eau De Parfum Person Reflection Mandarin Blossom Sandalwood
Eau De Parfum Person Reflection Mandarin Blossom Sandalwood Woman 9 16

Natural Niche Perfume, Long-lasting & Healthy for Your Family

Magazine & Blog

Read in our Blog & Magazine about:

  • Anything 'Making Scents', e.g. perfume memories
  • Home Fragrance, Couture Perfume, Skin / Bath / Body Care
  • Ingredients, e.g. natural / organic essential oils, flowers, bees, waxes.
  • Your Home, e.g. beautiful interior designs, architecture, decor, ...
  • Food, Drink, e.g. essential oils in foodd, desertd, drinks,...
  • Britain, e.g. London, the Queen and Royal Family, ...

The Fragrance Boutique

Enjoy shopping in our online Boutique:

Natural Home Fragrance:

Luxury Scented Candles, Reed Diffusers and Refill Oils, Perfume Room Sprays, Sleep & Pillow Sprays, Fragrant Botanicals, Wardrobe Sachets, Drawer Liners, ...

Natural Perfume:

Eau de Parfum "Intense" Sprays,  Eau de Toilette Sprays, Eau de Parfum Travel & Purse Sprays, The Perfume Experience Box, ...

Organic Bath, Body & Skin Care:

Hand Lotions and Creams, Hand Oil & Washes, Body Lotions, Body Washes and Shower Oils, Foam Bath, Hand Soap, …

Gifts & Giftsets:

Giftboxes, Giftsets, Luxurious Gift Bags & Tissue Paper, Gifts for Men, ...