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Blog & News Magazine!

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Enjoy discovering the many Facets of Perfumery in this Magazine

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Natural Perfume, Home Fragrance, Bath & Body and Organic Skin Care

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The Pairfum Blog & News Magazine!

Consumer Concern Over Parabens

By Huib Maat | April 20, 2018
how to wash your face

What are the trending alternatives in response to Consumer Concern Over Parabens ? On the basis of recent Industry Analytics, this article explains the concerns over parabens and highlights the trends in the search for paraben alternatives in personal care formulations. What are Parabens? Parabens are an antiseptic, antioxidant preservative used in the cosmetics and […]

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About the Pairfum Blog

Discover more about this blog: Natural Home Fragrance and Perfume, Organic Skin Care

Dear Reader,

Welcome to the PAIRFUM blog,

When asked by the ‘Amara Interior Blog Awards’ the question “What is your favourite / the best part about interior blogging?”, the first answer that sprang to mind was ‘perfume’ , we ‘love’ it and we ‘love’ writing about it! Of course, that may be because we are biased !

We know that people ‘love’ wearing / using perfume in their homes and they ‘love’ discovering their favourite scent, it becomes their aerial signature !

It has been proven that we create our world around us. We use our interior landscape to create the homes we wish to live in. This also includes our outside spaces, from gardens to a window box.

Within this interior/exterior world ( Our World), ‘olfaction’ or as we know it ‘our sense of smell’, is the oldest sense. It keeps us safe, creates memories and makes us happy.

For us, perfume, sense of smell and interiors are intrinsically linked, like ‘Love & Marriage’ or a ‘Horse & Carriage’, you can’t have one without the other.

So in a ‘nutshell’ (a beautifully fragranced nutshell) – What is the best part of blogging ? - we love it, we love sharing, learning and discussing.

Huib xx

P.S. ( God bless who ever invented ‘blogging’ )

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Pairfum

Pure Luxury with a Conscience in your Home and on your Skin.

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