It is sad to read that shopping for perfume can become so stressful, as it is described in this article.
The Sweet Smell of Success:
Here at PAIRFUM, we believe that shopping for fragrance, or even just the simple act of browsing and ‘nosing’ around, should be relaxed, enjoyable and actually innocently playful.
Our noses will not come to experience the full extend of enjoyment a perfume can induce, if our senses are in full stress alert mode.
18/06/2021
Are 70s perfume trends now making a resurgence and does it have anything to do with the Pandemic? As we are emerging from lockdown, we are becoming bolder and a
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28/05/2021
Post Pandemic Trends Are the expected Perfume Trends 2021, post-pandemic, a sign that a new ‘Roaring 20s’ is on the horizon? If the events that followed the Spanish Flu of
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24/05/2021
£120 | € 140 | US$ 170 | This Connoiseur’s accord opens with the intense aroma of Rum, nuances of Lime & Lemon and a radiant combination of Nutmeg &
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29/04/2021
£120 | € 140 | US$ 170 | A rich, woody and spicy fragrance where the zest of Grapefruit & Bergamot infuse the opening with freshness. The sensual heart of
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22/04/2021
What Is Sensehacking ? Sensehacking is a phenomenon that is explored by Professor Charles Spence in his new book by the same name. In a sentence, Sensehacking allows us to
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14/04/2021
Magnolias are some of the most primitive of our flowering trees, known for their graceful, fragrant flowers they hail from a diverse genus of trees and shrubs. They have been
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