Every year, the perfume industry assembles to award the famous FIFI awards. The are like the “Oscars” but for fragrances. The first two countries have made their choices and you can read more about them here:
For us here at PAIRFUM, the stand-out fragrance in France was this year:
‘La Petite Robe Noire Couture’ (eau de parfum, Guerlain)
In the USA, our personal winner is this year: ‘Invictus’ PACO RABANNE (Puig)
What is your favourite fragrance of the year ?
04/04/2023
Perfumes have been an essential part of human life for centuries. They add a touch of luxury and sophistication to our daily routine and can evoke emotions, memories, and even define our personality.
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31/03/2023
How often do you wear your favourite perfume? Spice Rum, Lime & Guaiac Wood. Eau de Parfum Intense 100ml
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28/03/2023
At Pairfum, our highly-skilled in-house perfumer is incredibly passionate about niche fragrances.
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21/03/2023
For those who love creating a cosy and inviting atmosphere within their home, selecting the right fragrance delivery method can be a challenging task. Reed diffusers and scented candles are two popular options, but which is diffuses more fragrance, safer, eco-friendlier? At Pairfum, our in-house perfumer is incredibly passionate and highly-knowledgeable about fragrances. Moreover, our perfume artisans use their creativity and innovative skills to produce our magnificent collection, including an exquisite variety of unique aromas. From scented candles and diffusers to niche perfumes and room sprays, we’ve got all the aromatic products you need.
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21/03/2023
Is there a better way of celebrating National Fragrance Day, than by wearing your favourite perfume, lighting a fragranced candle you love or unwinding in a bath with a much loved bathing gel?
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17/03/2023
Yes, as perfumers we believe that perfume is art and that perfume can be considered as a separate, distinct form of art. Or, … is it just a craft? Beethoven
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