Mad dogs and Englishmen Go out in the Midday Sun

With the mercury finally starting to rise in the UK at least for the coming week, it is predicted to be hotter in Britain than in Ibiza and Barcelona rising to a balmy 23C by Saturday.

O.K, it may not really be hot enough to declare ‘Mad dogs and Englishmen go out in the midday Sun’, but it is still worth celebrating the fact that we can leave the ‘Brolly’ at home (hopefully) for the next few days.

So, with that wonderful phrase ‘al fresco’ that we have borrowed from Italy which means “in the cool air”, (and not as someone informed us recently that the Italians use to mean ‘spending time in Jail’ –  not recommended at all, and you would miss all the good weather).

The correct term they went on to inform us is “all’aperto”, but does it really matter when the Sun is shining whether we say “‘al fresco” or “all’aperto”, as long as we are “all-outside-o” enjoying the beautiful weather.

Get the grill out of it Winter woollies ( it may have to be wrapped-up again next week) but who cares?, yes it may be true that “Mad dogs and Englishmen Go out in the midday sun”, but when the Sun is shining we also “Like to make Hay”.

IStock 000003803296Small

 

From PAIRFUM London, we wish you all a wonderful Healthy, Sun filled week.

 

Products We Believe You Will Love

Let's Stay in Touch

As a warm welcome, to the family & friends of Pairfum London, we will send you the novel ‘Perfume’ by Patrick Sueskind, as an e-Book.

Newsletter Subscribe Form - Blog Post


Let's Socialise

Our Most Recent Posts

Featured Image Key:url

Green Perfume: Crisp Botanical and Quietly Bold

27/05/2026

A Green perfume is a crisp, vibrant fragrance inspired by fresh cut grass, crushed leaves, herbs, and lush foliage. It creates a natural, invigorating, and refreshing effect on the skin.

Read More
Featured Image Key:url

Blue Perfume: Aquatic Airy and Cool as the Sea

25/05/2026

A “blue perfume” or fragrance refers to a broad genre of fresh, clean, and highly versatile scents. Traditionally geared toward men, these colognes typically feature crisp citrus top notes, aromatic

Read More
Featured Image Key:url

Fruity Perfume: Juicy Playful and Surprisingly Grown-Up

20/05/2026

Fruity perfume doesn’t have to smell like a fruit salad. While it often brings to mind bright, juicy notes, there’s a grown-up side too. These perfumes can be soft and

Read More
Featured Image Key:url

Milky Perfume: Skin-Soft Comfort You Can Wear

14/05/2026

Milky perfume offers a comforting, creamy scent profile, often featuring lactonic notes such as steamed milk, almond, rice or coconut, blended with vanilla and musk to create a soft, skin-like

Read More
Featured Image Key:url

Soapy Perfume: Fresh-Ironed Elegance in a Bottle

12/05/2026

Soapy perfume is a clean, fresh, and sometimes lightly powdery fragrance that evokes the scent of fresh laundry, soft florals, or luxury bar soap, often featuring aldehydes, musk, and citrus

Read More
Featured Image Key:url

Blackberry Perfume: Dark Bramble Sweetness

08/05/2026

Blackberry perfume is dark, juicy, and just a little wild. When used in fragrance, blackberry offers richness, playfulness, and the raw bramble edge that makes this fruit stand apart from

Read More
Previous Next
0
Your Cart
Your cart is emptyReturn to Shop