Mad dogs and Englishmen Go out in the Midday Sun

With the mercury finally starting to rise in the UK at least for the coming week, it is predicted to be hotter in Britain than in Ibiza and Barcelona rising to a balmy 23C by Saturday.

O.K, it may not really be hot enough to declare ‘Mad dogs and Englishmen go out in the midday Sun’, but it is still worth celebrating the fact that we can leave the ‘Brolly’ at home (hopefully) for the next few days.

So, with that wonderful phrase ‘al fresco’ that we have borrowed from Italy which means “in the cool air”, (and not as someone informed us recently that the Italians use to mean ‘spending time in Jail’ –  not recommended at all, and you would miss all the good weather).

The correct term they went on to inform us is “all’aperto”, but does it really matter when the Sun is shining whether we say “‘al fresco” or “all’aperto”, as long as we are “all-outside-o” enjoying the beautiful weather.

Get the grill out of it Winter woollies ( it may have to be wrapped-up again next week) but who cares?, yes it may be true that “Mad dogs and Englishmen Go out in the midday sun”, but when the Sun is shining we also “Like to make Hay”.

IStock 000003803296Small

 

From PAIRFUM London, we wish you all a wonderful Healthy, Sun filled week.

 

Products We Believe You Will Love

Let's Stay in Touch

As a warm welcome, to the family & friends of Pairfum London, we will send you the novel ‘Perfume’ by Patrick Sueskind, as an e-Book.

Newsletter Subscribe Form - Blog Post


Let's Socialise

Our Most Recent Posts

Featured Image Key:url

The Most Popular Beverage Perfumes: From Latte Foam to Cocktail Chic

11/06/2026

Beverage perfumes and scents typically split into two distinct categories: cocktail-inspired personal fragrances, which feature boozy notes such as cognac, whiskey, and gin, or edible, food-grade aromatic mists that mixologists

Read More
Featured Image Key:url

What is Aromatic Perfume? Herb-Driven Freshness with Character

09/06/2026

What is Aromatic Perfume? Herb-Driven Freshness with Character: sage, rosemary, thyme, lavender, ...

Read More
Featured Image Key:url

Floral Perfume: From Petal-Soft to Power-Bloom

06/06/2026

Floral perfume captures the true essence of blooming botanicals, which range from crisp, fresh green florals to rich, powdery bouquets and sweet fruity-florals. These completely timeless scents are usually classified

Read More
Featured Image Key:url

Bergamot Perfumes: The Sparkling Citrus That Starts It All

04/06/2026

In bergamot perfume, bergamot is a vibrant, citrusy, and mildly spicy fragrance note that is extracted primarily from the green rind of the Citrus bergamia fruit, an inedible bitter orange

Read More
Featured Image Key:url

Synthetic Perfume Raw Materials: Types, Uses & Benefits Explained

02/06/2026

Synthetic perfume raw materials (or aroma molecules) are lab-created compounds used across modern perfumery. These materials either replicate natural scents (nature-identical) or introduce entirely new olfactory dimensions to a fragrance.

Read More
Featured Image Key:url

Solar Perfume: Sunlit Skin and Salt-Kissed Warmth

30/05/2026

A Solar perfume is designed and crafted to evoke the feeling and warmth of sunshine, blending vibrant notes like orange blossom, ylang-ylang, tiare flower, amber, and salted vanilla. Rather than

Read More
Previous Next
0
Your Cart
Your cart is emptyReturn to Shop