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Persimmon Drying Season Japan Christo New York Fragrance 1

Were Persimmons the Inspiration for Christo?

14/12/2018 by Huib Maat

Could it really be that the Persimmon fruit was the inspiration for the artist Christo?

When looking at the images in this article, we thought ‘maybe’.

There are certainly some striking similarities.

During the persimmon drying season the prefecture in Kansai, Wakayama (Japan) turns orange.

The farms of 70 farmers in Katsuragi resemble the installation of Christo and Jeanne-Claude called “The Gates” in New York in 2005. Orange curtains create ‘gates’ in Central Park.

The similarity with the town in Japan is indeed surprising, when it dresses in orange to celebrate a good harvest of persimmon.

In Japan, the Persimmon, the fruit, also symbolizes ‘longevity’, as the tree has a long life.

If you would like to introduce a little of Persimmon and Cristo into your home this Christmas, we can highly recommend our fragrance ‘Rich Spices’.

Enjoy reading the fragrance description:

This richly aromatic and spicy accord opens with hints of Pomegranate and Cranberry,

then flows into a warm heart of Chestnut, Nutmeg, Cinnamon and Clove,

to finally rest on a base of Vanilla Pods and drieg Figs, Dates and beautiful Persimmons.

Pairfum London Christmas Santa Coming Sleigh Snow 07

Santa’s Sleigh

10/12/2018 by Huib Maat

Santa’s Sleigh was first mentioned in 1821 in a poem called “Old Santeclause with Much Delight”.

It was published in the book “A New-Year’s Present”, and

describes Santeclaus bringing presents to children on a reindeer sleigh.

Have you started shopping for Christmas Gifts already?

Don’t leave it to the last minute but also be easy on yourself.

Remember, Santa has to travel 510,000,000 km on Christmas Eve from the North Pole and only has 32 hours to do.

Order your Gifts online this year at our online boutique and let Pairfum London’s Santa deliver them on time directly to your home.

Not to let ‘Santa Out Of the Bag’ for your children, we will make sure Santa disguises himeself as the friendly delivery man of our courier company.

By the way, when did you last enjoy a sleigh ride in the snow?

Do you remember the fun you can have with an old-fashioned sleigh?

Make sure you have a sleigh ready to hand, just in case it does snow this Christamas.

pantone color year 2019 living coral pink grapefruit perfume pairfum

The Perfume of “Living Coral” – Pantone Colour of the Year 2019

06/12/201806/12/2018 by Huib Maat

Pairfum Pantone Living Coral Colour Year 2019 Patch

The Pantone Colour of the year 2019 has been revealed as “Living Coral”.

Here you can read the official announcement by Pantone.

Description

How can it be described in words? Is it a warm pink & orange hue, a muted terracotta or a pastel desert? Or, is it all of these in one?

Is was presented as a “life-affirming” colour for consumers wishing to escape from the “onslaught” of social media and digital technology. We as consumers react to this by seeking more authentic and intimate experiences.

“Colour is an equalising lens through which we experience our natural and digital reality and this is particularly true for Living Coral,” said Leatrice Eiseman (Executive Director at the Pantone Color Institute).

“With consumers craving human interaction and social connection, the humanising and heartening qualities displayed by the convivial Pantone Living Coral hit a responsive chord.”

“It represents a feeling that’s out there in the zeitgeist.”

Reading this, it seems the world is calmer and happier than it appears in the news.

On the other hand, it might be the opposite. Maybe we crave a colour that is natural, solid and warm when times are troubled.

To us, here at Pairfum, this colour promises a combination of these words:

holiday in paradise,

natural and yet sophisticated,

positive and life affirming,

soft, warm but still fresh,

safe at home but ready to escape.

Pantone Colour of the Year 2018 & 2017

Last year we had “Ultra Violet” and in 2017 Pantone had presented “Greenery”. Two colours that we translated into perfume here at Pairfum London, with these two fragrances:

Black Orchid

Neroli Olive

How do we translate “Living Coral” into a fragrance?

We believe we already introduced a fragrance in 2018 in our collection that perfectly encapsulates the ‘zeitgeist’ of “Living Coral”:

Pink Grapefruit

Here is the fragrance description:

“A vibrant Pink Grapefruit fragrance with the added complexity of Mandarine, Lime and Bergamot.

Floral notes of Jasmin and Lily lend a feminine touch.

Deep sophistication comes from a Sandalwood Accord in the base note”

What do you think of this Perfume to match the Pantone Colour of the Year 2019?

Below is the olfactive triangle for this beautiful note.

PERFUME FOR CHRISTMAS

04/12/2018 by Josephine McCarthy

Do you intend to buy, have you bought? or would you like someone to buy you Perfume for Christmas?

It would appear that there is a perfect time to do just about everything and anything, and this is especially true when it comes to buying something…

December is the most important month for fragrance Lovers…

It is estimated that approximately 60% of all Perfumes sales, takes place in the 31 days of December

So if you have not already started your Christmas shopping, or you are just making a list and checking it twice…

The the one thing you can be sure of is – getting someone you love a wonderful Perfume for Christmas is a perfect gift xx

Pairfum Voyage Hand Sanitising Spray Spa

London Fashion Week: Networking Tip

02/09/202418/02/2015 by Pairfum

In this brief article we present a simple Networking Tip for women.

Everybody will be preparing for the sharp lenses of photographers during the London Fashion Week by having to hand everything needed for a quick renew: perfume, eyeliner, lip gloss, hairspray … !

You will be looking your best and will want to mix with the key people in the industry. Your handshake will be your first contact and introduction.

Our Networking Tip: have you thought of taking along a travel size ‘hand sanitiser’, ‘hand wash’ and ‘hand moisturiser’ ?

The ‘liquid soap’ dispensed in public facilities often leaves behind an unpleasant scent on your hands.

Your hands will treasure the little bit of extra attention from your own hand sanitiser, wash & moisturiser and you will enjoy their fabulous perfume.

Make it a habit to pack a travel size of your favourite hand sanitiser, wash & hand moisturiser.

Are you ready for networking ?

#LFW

Tweet us here at #pairfum and we will promote your networking event, after-party, gala or show during the London Fashion Week !

Thank You For Visiting Us At Top Drawer Spring 2015

02/09/202414/01/2015 by Pairfum

We would like to thank all customers, visitors and friends for visiting us on our stand #S52 during Top Drawer Spring 2015 (11th – 13th of January at Olympia in London) to enjoy our new line of natural reed diffusers and luxury scented candles.

We enjoyed meeting all of you!

You made the show a fantastic experience for us. Thank you.

We already look forward to seeing you at the next show.

http://www.exhibitorlist.co.uk/top-drawer-london-2015/exhibitor/4439/pairfum-inovair-ltd