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Does Perfume Smell Different On Everyone?

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Have you ever noticed that the same perfume can smell different on different people?

Maybe you tried a perfume that you loved on a friend, but when you wore it yourself, it didn’t smell the same. Or, … maybe you noticed that your favourite perfume seems to smell different from one day to the next or when you are away on holiday.

What have you experienced? Does perfume smell different on everyone and have your favourites changed over time?

In this article we present probable reasons and offer a few solutions.

Eau De Parfum Person Reflection Bergamot Basil Patchouli Man Fresh Does Perfume Smell Different On Everyone

Why Does Perfume Smell Different On Everyone?

There are numerous reasons why perfume may smell different on another person and on you.

Here are some of the most common factors:

  • Skin type: The pH balance of your skin can affect how a perfume smells. For example, people with dry skin tend to smell perfumes more strongly than people with oily skin.
  • Body chemistry and skin micro-flora: The chemicals in your body and the skin micro-flora can also interact with the material in a perfume, creating different scent profiles. This is why some people find that certain perfumes make them smell “like themselves” while others don’t.
  • Diet: What you eat can also affect how a perfume smells on you. For example, eating spicy foods can make your skin more acidic, which can change the way a perfume smells. Equally, some food ingredients affect the scent of your skin, e.g. garlic and spices.
  • Hormones: Your hormone levels can also affect how a perfume smells on you. For example, women’s perfumes may smell different during different phases of their menstrual cycle.
  • Environment: The environment you are in can also affect how a perfume smells. For example, perfume will smell different in a hot, humid environment than in a cold, dry environment.
  • Safety & Ethics: Today, it is no longer acceptable to use animal derived ingredients. Equally, a large variety of fragrance ingredients have been found to be skin irritants or sensitisers. Other ingredients are not bio-degradable. The fragrance industry and its governing body, IFRA, continuously research and review the ingredients used in perfume. This requires perfume houses to rework existing perfumes to comply with the most modern safety and environmental standards.
  • Cost: Perfume is a luxury good. Their marketing activities and retail outlets are expensive, creating cost pressures on manufacturers to stay commercially viable. This incentivises to reduce costs, which may lead to a reduction in the fragrance oil concentration in the perfume you love and have come to know well.
  • Naturals: natural perfume ingredients change from crop to crop and are more likely to react and change on your skin.

If you are wondering why your perfume smells different than it used to, it is likely due to one of these factors.

If you are not sure what is causing your perfume to smell differently, you can try experimenting to see what may be the cause. We encourage to discuss with your friends & family: Does Perfume Smell Different On Everyone? What is their experience? Have they perhaps found another reason why?

Eau De Parfum Person Reflection Sea Salt Sage Amber Woman Profile Does Perfume Smell Different On Everyone

Different Approaches

Having said all of this, major prestige perfume brands like Chanel, Dior, Gucci, etc work very hard to ensure their perfumes smell the same on everyone because what is the point of buying Chanel No.5, if it doesn’t smell like Chanel No.5 on you.

Here at Pairfum London, we embrace a different approach: we develop our niche perfumes to smell different on everyone! This creates a personal perfume that is unique to you and an aura that impossible to copy. The compliments you receive will be uniquely you.

In other words, it creates a beautiful choice of perfume types for you:

  • fragrances from prestige brands, like Chanel No 5, for special occasions, e.g. the opera, and
  • a natural niche perfume, like Pairfum London, to allow the unique in you to flourish.

Tips From A Perfumer

Here are some fragrance tips to make your perfume smell its best on you:

  • Apply it to clean, dry skin. This will help the perfume to absorb evenly and last longer.
  • Apply it to pulse points. In these areas of your body, the blood vessels are closer to the skin, making your skin slightly warmer. This will help to amplify the scent of you perfume.
  • Avoid applying it to your clothes. Perfume can stain your clothes and equally hook into the fabrics to last longer but smell weaker.
  • Reapply it throughout the day. Your perfume will naturally fade over time and we advise that you re-apply it every few hours to keep it smelling fresh and true to its scent.

If you not happy with the way your perfume smells on you, you may want to try a different one.

There are the two different approaches we mentioned above and many different perfumes on the market, offering you a fantastic choice to experiment and find the one (or many) that you love and that smells great on you.

In this context, you should explore fragrances from olfactive families you have never tried before. Many perfume houses offer ‘Fragrance Libraries’ to introduce you to the types of notes that you may not immediately try when you are in a perfumery. Embrace and enjoy the motto: Who dares wins!

Here at Pairfum London, we offer the Perfume Experience Box, a fragrance library with 12 x Eau de Parfum Intense in combination with paper smelling strips. This allows you to really experience 12 x new perfumes in the comfort of your own, scent-neutral home and to live with & wear each perfume for approx 2 weeks.

Eau De Parfum Person Reflection Cardamom Tonka White Oud Man Jacket Does Perfume Smell Different On Everyone

Additional Questions

Here are some additional answers to frequently asked questions about perfume:

  • Q: Why can’t I smell my perfume after a while? A: This is a common phenomenon called olfactory fatigue. It happens when your nose gets used to a smell and stops detecting it as strongly. You may still be able to smell your perfume on other people, but you won’t be able to smell it on yourself as much.
  • Q: Why does my perfume smell stronger on some people than on others? A: This is usually due to skin type. People with dry skin tend to smell perfumes more strongly than people with oily skin.
  • Q: Why does my perfume smell different in different environments? A: The temperature and humidity of the environment can affect how a perfume smells. For example, perfume will smell different in a hot, humid environment than in a cold, dry environment.

We hope this article has answered your questions about “why does perfume smell different on everyone”. If you have any other questions, please feel free to ask us.

Eau De Parfum Person Reflection Cardamom Tonka White Oud Girls Does Perfume Smell Different On Everyone
Windsor Park Azalea Intoxicating Perfume

Walking While Under The Influence Of Azalea And Rhododendron

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Windsor Park Intoxicating Perfume Rhododendron under the influence Azalea

Have you ever gone for a walk and come to the realisation that you are walking while under the influence?

That is what we experienced yesterday while walking in Great Windsor Park through the beautiful blooms of Azalea and Rhododendron.

Just before you start tutting or shaking your head in disbelief

I can assure you that everyone who was walking, running, cycling, skating, or being pushed or pulled in some form of a wheeled chariot …. was doing it while under the influence..

It is also not a cause for alarm, nor was it a case of what is described as “Rimé et al” a social sharing of emotions.

Although thinking about it in another sense, it was a sharing of emotions

People had, whether they were aware of it or not while passing through certain sections of the park, become totally intoxicated with the perfumes emanating from the flowering shrub’s, the Azaleas and Rhododendron (the ‘Rose Tree’), the Chestnut trees, Lilac’s, Mock Orange, Honeysuckle, Cut Grass, Forget-me-nots    and the last of the Bluebells…

We were all experiencing a walk through one of ‘Nature’s Natural Perfumeries’.

Windsor Park Intoxicating Fragrance Rhododendron Azalea under the influence

The only sounds that you could pick up wafting on the fragrant air was the sound of birdsong, the buzzing of Bees, lake water lapping or the occasional child’s laugh.

It was one of those magical Spring days, when Life and nature is intoxicating..

PAIRFUM London’s suggestion is that, wherever you live, in a Town, the Country, by the Sea, …

Put on your shoes, go somewhere and walk (or run) while under the Influence …

Windsor Park Azalea Intoxicating Perfume under the influence

If you do stumble across an azalea shrub whilst in spring bloom, you will forever struggle to find anything as beautiful. What makes azalea shrubs so special is that they are like honey as you will always find one that will work for you as there are so many colours to choose from. Furthermore, you can add these colours to your own environment because azaleas can fortunately be easily grown in nearly any garden.

Azalea Intoxicating Perfume Windsor Park under the influence

How to care and grow Azaleas and Rhododendron

However, as simple as it may be, if you do choose to add some azalea shrubs to your landscape, there are some things that need to be taken in to consideration to maximise their flowers and fragrance.

Intoxicating Perfume Azalea Windsor Park under the influence Rhododendron Pruning

Azalea Care

It is crucial that you choose to care for your azaleas professionally and you find a suitable location to plant them to be sure your azaleas keep looking healthy.

If you are fortunate to have a large garden or even a wooded areas then planting lots of azalea shrubs would work well. But in most cases, to show off your azaleas’ true beauty, they are best planted alone.

Azalea shrubs are completely encompassed by flowers, therefore they can look phenomenal against a back drop of pines or other conifers. It will reduce the heavy impact of azaleas while still showing off their vibrant colours.

Unfortunately, when it comes to sunlight azaleas have particular requirements. Too much shade will deprive them of oxygen which will lead to a poor blooming.

Rhododendron Azalea Windsor Park Fragrance Intoxicating Walk Rhododendron Pruning

The perfect soil for azaleas

Azalea plants need an acidic soil that is well-drained as their roots are quite shallow. If your soil isn’t well-drained, we recommend you place your azaleas in raised beds or even containers.

It would also be ideal to amend the soil with compost before planting the azaleas. If you happen to know if your soil has low levels of nitrogen then you may want look at using fertilizer to stop any nutritional deficiency.

To check if azaleas are nutritionally deficient if you be looking for an early leaf drop, and stunted growth of leaves and the azalea shrub.

Rhododendron Azalea Windsor Park Fragrance Intoxicating Walk Rhododendron Trimming

Pruning Azalea & Rhododenron

Whether you want to encourage a bushier growth or you wish to keep your azaleas’ compact appearance, you want to wait until after the blooming season is over before you prune them.

Reinvigorate overgrown plants by cutting back & trimming the branches of the azalea shrubs.

You can be sure to have beautiful blooms in abundance for many springs in the years to come if you keep your azaleas healthy during the growing season.

Seaside Fragrance Sex On The Beach Sunset Perfumer Reason

Has The Seaside Lost Its Smell?
Could Sex On The Beach Be The Reason?

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Has the Seaside Lost its Smell and why would Sex on the Beach be the reason?

Who among us does not love a trip to the seaside and all that comes with it: the fresh air, soft sand, the sound of the sea and the tangy aroma we associate with it?

The fresh, salty smell of the ocean is one of the most distinctive smells on the planet.

It evokes memories of crashing waves, sandy beaches, the cry of seagulls and if we are very lucky, the wonderful aroma of Fishing Boats, Ice-Cream & Suntan Lotion.

While travelling for work recently, I decided to stay at a quintessential English Seaside town.

In the days leading up to my visit to the seaside I found that I was really looking forward to it, and I am sure if I could have gotten away with it, I would have brought along a bucket & spade, a fishing net for use in the rock pools and flip-flops.

Then, … I remembered that I had not seen or used my seaside essentials in over thirty years.

(Well, … that is my version of events and I’m sticking to it)

Seaside Fragrance Sex On The Beach English Village

After booking into a small family run hotel, I decided that if I was going to the seaside, then staying in one of the large chain run Hotels was not on.

So, on my first evening there, I went for a walk along the beach.

(Sorry, … but you will have to read a little further on for the ‘sex on the beach’ part)

The sun was setting and a beautiful warm breeze was blowing off the sea, I was in Heaven and had decided to keep an eye out for shops that would sell my seaside essentials after all.

It may have been tiredness or the simple fact that I was so delighted to be by the sea, but it was not until the following morning when I went for a walk on the beach before breakfast and heading off to work, that I noticed that the Seaside had ‘Lost its Smell’!

As a Perfumer for me the World revolves around smell, and if an aroma as distinctive as the Sea is not discernible, then there is something seriously amiss?

Seaside Smell Fragrance Sex On The Beach Sunset

If someone asked you ‘what does the sea smell of’ or ‘why does the sea smell like the sea’, would or could the answer be sand, sea breeze or even as the Victorians believed Ozone?

Not one single note can truly conjure up the smell of the sea.

So, … while standing wondering where the seaside smell had gone and at the same time burying my toes in the sand, which is something along with paddling that is a prerequisite when at the seaside,

I noticed that there was not a single strand of seaweed anywhere to be seen on the beach, no seaweed, no seashells only driftwood.

I was delighted to see that there was no rubbish on the beach, but not a single strand of seaweed either?

Sea Perfume Sex On The Beach Seaweed Algae

Then I remembered reading an article where scientists have finally discovered how the seaside odour is produced and it can all be traced back to an enzyme that allows algae to survive in their salty seawater environment.

The smell we recognise as ‘The Sea’ is produced by algae on the ocean surface that release an aromatic compound called dimethylsulfide (DMS) into the air.

While scientists identified ‘DMS’ as the molecule responsible for the distinctive smell of the ocean some years ago, exactly how it was produced in the ocean was unclear.

What was clear was that the molecule plays an important role in cloud formation and also provides chemical attractants that guides various marine animals including some sea birds, invertebrates, and even mammals – toward potential food supplies.

So in our world it is the equivalent to a restaurant sign saying it is open for business …

Sea Side Fragrance Sex On The Beach Kelp Algae

The researchers also noted that the gene appears to be present in many other marine organisms including ‘Seaweeds’ that also release DMS.

This may explain why so many plants that grow under the ocean or along the coastline have such a distinctive seaside odour, it may also explain why on some days the smell of the sea can be stronger than on others as different algae blooms flourish.

It may also be the reason why we not only know the smell of the sea, but the food that it provides has that distinct flavour that we all associate with it, a fresh brininess that creates that ocean flavour.

When discussing this phenomena with another Perfumer, they mentioned reading an article that spoke about seaweed reproduction, and the fact that during certain times of the year seaweed has a stronger ‘Seaside Odour’ than normal and, …

that scientists had discovered that during the seaweed reproductive cycle the female produced a lot more of these volatile compounds, so that all those handsome virile male seaweed swimming around in the ocean would smell this wonderful Perfume and come a calling.

Fragrance Sex On The Beach Seaside Village English

This gives a whole new meaning to ‘Sex on the Beach’.

So, … the next time you have the opportunity to visit the seaside, spare a thought for that humble wonderful edible seaside dweller, that not only helps provides us with the Seaside smell we love so much, but helps with the formation of clouds and that feeds a myriad of other marine life.

Another thought that should pop into your head is, that if this very special algae is smart enough to use a Perfume to attract their perfect mate.

Then this is the perfect definition of ‘Sex on the Beach’!

What are you waiting for?

A trip to the Seaside perhaps?

Or, … would your time be better spent finding out what is your ‘Perfect Perfume’?

That way your perfect partner will come to You …

Fragrance Sea Salt Sage Amber Sex On The Beach

Water Scent Sex On The Beach Seaweed Algae

Fragrance Sex on The Beach Seaside

Fragrance Sea Salt Sage Amber Sex on the Beach English Village

Seaside Smell Fragrance Sex On The Beach Sunset

True Fragrance Experience Man Spray

Risk-Free Opportunity to Experience PAIRFUM London’s Niche Eau de Parfums

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If Someone offered you a Risk-Free Opportunity to Experience PAIRFUM London’s Niche Eau de Parfums, what would you say?

Woman Oil True Fragrance Experience PAIRFUM London's Niche Eau de Parfums

Well, … to start the Launch of our New Collection this is what we are going to Offer to the first 100 Perfume Lovers that say “YES”.

Authentic Fragrance Experience PAIRFUM London's Niche Eau de Parfums Spray

Simply click on the link HERE for further details.

Do you need a wonderful Gift for Father’s Day, but are you not sure what to send or give … ?

Authentic Fragrance Experience PAIRFUM London's Niche Eau de Parfums Spray

Even if you know that they would LOVE a new ‘Eau de Parfum’ …

How can you be sure they will LOVE the one you choose?

Authentic Fragrance Experience Bottle

Well remember, we did offer you a Risk-Free Opportunity to Experience PAIRFUM London’s Niche Eau de Parfums, …

If you place your order by 12 Noon on 12th of June with us, we will deliver it on time for You.

Then from there you will allow your Father or Yourself to Experience the Magic ….

Everything to Gain and Nothing to Loose …

We are looking forward to hearing from you soon, as it is a limited number on offer x

Pairfum London Artisan Handmade Lets Talk Perfume

Let’s Talk Perfume! Would You Like to Know How?

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Following numerous emails that we have received, all enquiring if we give or hold talks on Perfumery, we have decided to run a series of Let’s Talk Perfume events.

Discover Perfumer You Pairfum London

The format for these events was something that we have discussed at great length, as our aim is to allow as many people as possible to be able to join in.

Want Learn Secrets Of Perfumery Pairfum London Fragrance

So simply holding an event in a specific location to start off with, would for obvious reasons be limiting.

However, thank’s to the wonders of technology and the internet, it does not matter if you have written to us from the UK, USA, Switzerland, Nigeria or the U.A.E.

Join Tribe Perfume Lovers

Everyone and anyone can join in no matter where in the World you call Home …

Pairfum London Artisan Handmade Know Amazing You Are

So, … if you are a ‘Perfume Lover’ and you would like to join in then please contact us here.

Learn Perfumery Where You Start Pairfum London

Or, … contact us via one of our Social Media pages below:

We look forward to hearing from you so that we can all get together and Let’s Talk Perfume.

Join Family Perfume Lovers

Here is an example of a ‘Let’s Talk Perfume’ event.

Our perfumer, Huib Maat, was recently interviewed by the ‘StartUp Van’ about perfumery, how he got into fragrances, niche perfume and many other subjects:

Kates Garden Bluebell Forest Bench

Kate’s Garden at the Chelsea Flower Show

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Tomorrow Tuesday the 21st of May see’s the opening of the Chelsea Flower show and the unveiling of Kate’s Garden

For this years show the Duchess of Cambridge has designed and helped build a garden called ‘Back to Nature’

The inspiration for this multi-sensorial garden comes from both childhood memories and her work on early childhood development.

Kates Garden Child Playing

Her firm belief that time spent outdoors during childhood playing an exploring, helps build a good foundation for children to become healthy, happy adults.

Kates Garden Child Climbing A Tree

The Garden has been co-created with landscape architects Andrée Davies & Adam White of ‘Davies White Ltd’ Chelsea Gold Medal & People’s Choice award winners, in conjunction with the Royal Horticultural Society.

The Duchess’s theme in the garden also highlights and combines her work as part of the ‘Heads Together Foundation’ that helps people to come together, speak about and care for their mental health.

The aim of the garden is to show what benefits the natural world can bring to mental and physical well-being.

One of the themes that was intertwined into the Garden concept was that of  ‘Forest bathing’.

Kates Garden Forest Bathing

If you have never heard of this before, then we can reassure you that you are not the only one…

‘Forest Bathing’ also known as the practice of ‘Shinrin-Yoku’, is a Japanese concept where research has shown that immersion in forests and other natural environments promotes healing and wellness.

So a visit to a forest is regarded as being similar to natural aromatherapy.

Following research by Japanese scientists that spending at least two hours surrounded by nature in a Forest or natural surroundings, helped to reduce stress, lower blood pressure, boost our immune systems and improve memory and concentration.

The Japanese government in the 1980s introduced it as a national health programme.

It was also discovered during the studies that ‘phytoncides’ which are chemicals released by trees have an anti-microbial effect on humans

So for all of those who thought ‘Tree Hugging’ was only a form of protest to stop felling, then think again…

Kates GardenTree Hugging Man

We should all be walking through, spending time in woods and forests and when no one is looking giving a tree a ‘Little Hug’.

Kates Garden Tree Hugging By Children

Why not make a trip and immerse yourself into beautiful forest surroundings, and take the opportunity to breathe deeply, de-stress, and enjoy the wonders of a Forest.

Some of the other wonderful aspects of Kate’s Garden include a swing seat, a tree-house, edible plants, a campfire and a rustic den.

What Child would not find this garden enchanting and wonderful to play in..

In fact all of us here at PAIRFUM London, think that the Child within us all would love it xx

Kates Garden Child Blowing Bubbles

Is This The Best Perfume Experience

When Was The Last Time You Truly Experienced Perfume?

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The Last Time You Truely Experienced Fragrance

When was the last time you truly Experienced Perfume?

Or do you, like the majority of people, try it and buy it, as you rush through an airport …

Perhaps it was while you were visiting a department store, and the whole spraying mania was in full swing …



Authentic Perfume Experience Spray Woman

You may have felt unsure or a little lost in the first place, and although you like the idea of  having a signature scent you have no idea where to begin?

However by the time you have run the gauntlet of someone spraying something at you from every angle, we can assure you…

That you, will like many people end-up feeling overwhelmed by the choice on offer, and will be even more unsure and uncertain, than when they first started.

It may be that someone bought you a Perfume as a gift, or it came highly recommended by a friend

Whatever the cause of your perfume paralysis, PAIRFUM London has developed the Perfect alternative to the ‘Thoughtless & Scentless’ (pun intended) Perfume purchase.



Pairfum London Bottle Authentic Fragrance Experience

PAIRFUM London’s Perfumes is a World of EXPERIENCES – that enables you to create a World or Lifetime of Memories

We have developed and offer our clients the ability to truly Experience Perfume.

It is time to bypass the sea of  ‘Airport & Department’ store consignment stands, packed with the familiar offerings.

Time to reclaim the charming, exciting, memory making Experience that is choosing your perfect Perfume.

You may by now be wondering how, if you are not being chased through a department store, perfumery or airport concourses by an eager sales assistance spraying you from top to toe in unwanted scent….

How do or can PAIRFUM London allow you to truly Experienced Perfume?



Pairfum London Spray Authentic Fragrance Experience

We believe that the customer should be able to Experience Perfume, in the perfect place, in their own good time and if they so choose with their perfect companions.

If you were asked what, where, when and how would be your ideal way to truly Experienced Perfume?

What would it be?



Authentic Perfume Experience Bottle

Update 2021:

The vote for the ‘Ideal Perfume Experience is now closed.

However, we would love to hear what your ideal way to experience perfume would be. Simply send us your thoughts via our contact page.

Alternatively, following all of the wonderful feedback we received, we created the Perfume Experience Box.

You really should have a look at, if you are underwhelmed by the way you currently buy Perfume.



Pairfum Collection Niche Perfume Experience Fragrance Library 6 Square

Niche Perfume Indie Artisan Boutique Pairfum London

Top 10 Things That Define A Niche Fragrance

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Eau De Parfum Person Reflection Cardamom Tonka White Oud Curls Define A Niche Fragrance

We are often asked: What is Niche Perfume? So, … we decided to share with you our Top 10 Things that define a niche fragrance.

If you are one of those people who have heard the terms Niche Perfume, Artisan Parfum, Indie Scent or Boutique Fragrance bandied about and wondered what they really mean, then you should read on.

You are not alone, as we receive emails regularly from people wanting to understand what we or others mean when they use these terms.

There are specific elements that define a niche fragrance and set it apart from the Mass Market Brands we are accustomed to from Couture Houses and Designer Labels.

Although, when you define a niche fragrance, these lines become sometimes blurred when large worldwide brands describe their offerings as ‘Niche’ or introduce ‘Private Collections’. The fact that a product is available at every Airport, in every retailer and on every High Street worldwide would by definition exclude it from being considered a Niche Creation.

We equally believe a Niche Fragrance House that is owned by a global corporation no longer qualifies as being Niche. The list is long of these small perfumery houses that were bought-out. Examples are Jo Malone, Creed, Frederic Malle, L’Artisan Parfumeur, … It is not easy to spot these ‘Niche Wannabees’.

So when looking for a genuine Niche or Artisan Fragrance, the list below will help you to separate the true Niche from the ‘Niche Wannabee’

Eau De Parfum Person Reflection Sea Salt Sage Amber Man Muscular Define A Niche Fragrance

Well the following are our Top 10 Things that Define a Niche Fragrance:

  1. A Perfume House, founded by a Perfumer who’s wish is to create Unique Fragrances – like the original Fragrance Houses of Old
  2. An in-house Perfumer, that is unencumbered by the restrictions of mass consumerism, and is allowed to recreate the ‘artistry of the unique’ in luxury fragrances.
  3. Limited Availability – not on sale in every shop, store and airport worldwide.
  4. Art and Creativity – like Painters, Poets, Writers, Chefs, Wine Makers, Gardner’s, Designers, as the founder of PAIRFUM London Huib Maat said “Who would want to create a copy of the same thing again and again if they have the ability and creativity to create an original? – no true Artist would”
  5. The use of Natural, Unusual or Unique Perfumery ingredients and Accords, i.e. note combinations.
  6. Selective approach to Distribution – not available everywhere
  7. A different approach to PR & Marketing – where the best form of advertising is – through ‘Word of Mouth’ passed from one Fragrance Aficionado to another ( and with a little help from the right type of Magazine article)…
  8. With the attention to detail given to the creation of a Niche Perfume, it assures the wearer that the Perfume is of the highest quality.
  9. Something that is rare is always more precious – Clientele will seek out and love something different – because we were born unique – so why not celebrate it..
  10. Not owned by a global, multi-national Corporation or produced on a large scale factory floor but in small batches and independently owned.

Keep these in mind when shopping for Niche Fragrances.

Pairfum London’s in-house Perfumer Huib Maat created our collection of Natural Eau de Parfum Intense and we also introduced the Perfume Experience Box to try and sample these exquisite creations.

Pairfum Collection Niche Perfume Experience Fragrance Library Square Gift Box Open Display Define A Niche Fragrance
Smile Infectious Perfume Happy Man

International Day of Happiness

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So on this the 3rd day of ‘National Fragrance Week’ we decided to combine it with ‘International Day of Happiness’ which is today the 20th of March

Smile Infectious Fragrance Happy Girl

It made perfect sense to us, as smelling something beautiful makes us Happy ….

Niche Perfume Indie Artisan Boutique Pairfum London

International Day of Happiness was created by Jayme Illien, who is a special adviser to the United Nations.

The idea was to celebrate happiness in all its forms, big or small.

Whether it is wearing your favourite Perfume, Dress, Shoes or singing in the shower…..

fragrances that cool you & your home: perfume, room fragrance and skin care (natural / organic)

Do something that makes you Happy and spreads it all around.

We have posted one of our favourite Poems before, but we know it is Perfect for the International Day of Happiness..

So here it is again:

Smiling is infectious,
you catch it like the flu,
When someone smiled at me today,
I started smiling too.

I passed around the corner
and someone saw my grin.
When he smiled I realised
I’d passed it on to him.

I thought about that smile,
then I realised its worth.
A single smile, just like mine
could travel round the earth.

So, if you feel a smile begin,
don’t leave it undetected.
Let’s start an epidemic quick,
and get the world infected!

From everyone here at PAIRFUM London have a very Happy International Day of Happiness

Pairfum Eau De Parfum Niche Perfume Display

55ef8c0c 450b 4cab a0d2 20e680f84d87

How Do You Evaluate, Test or Smell Perfume?

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National Fragrance Week Woman Rose Flower smell perfume

We are frequently being asked: “How do you smell perfume?”

Today on day two of National Fragrance week, organised by the Fragrance Foundation, we are taking a look at (and not for the first time) how do you evaluate or test perfume?

National Fragrance Week Man in Suit smell perfume

It may seem that the obvious answer is “with your nose” – and in a sense (no pun intended) that is correct.

However, there is so much more to smelling a perfume, than simply taking a sniff …

National Fragrance Week Perfume Bottles smell perfume

In an earlier post we discussed how as individuals we have an olfactory blueprint that is totally unique to us.

So, … how we smell perfume or interpret a fragrance or note, will be as individual and unique as you are..

National Fragrance Week Woman Rose Flower Head

We know that memory formation is linked to our sense of smell.

So if you think how different your life’s experiences or your life’s road map has been when compared to those around you, it explains why some of us love certain notes while others may loathe them…

With National Fragrance Week now underway, what better time to try new Fragrances or Notes and evaluate them as only You can.

From everyone here at PAIRFUM London we just want to say “Try it, Enjoy it” and “Be Your Authentic Self”.

Smell Perfume Your Way.

Eau De Parfum Person Reflection Cardamom Tonka White Oud Curls smell perfume

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