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Pairfum London Chinese Flower Bazaar Canton

Blooming Tradition – Visiting The Flower Bazaars Of China Before Chinese New Year

Pairfum London Chinese Flower Bazaar

Introduction:

Chinese New Year, also known as the Spring Festival, is a time of immense cultural significance. It is an occasion marked by feasting, family reunions, and elaborate traditions. Among these cherished practices, one event stands out for its vibrant charm and sensory appeal: the Flower Bazaar or Lunar New Year Fair.

This delightful marketplace is a bustling hub of activity in the days leading up to the Lunar New Year, as families flock to buy flowers and decorations that symbolise prosperity, happiness, and good fortune.

Pairfum London Chinese Flower Bazaar Hong Kong

A Fragrant Tradition: The History of Flower Bazaars

The tradition of visiting flower markets before the New Year has deep historical roots. Originating during the Ming and Qing Dynasties, these bazaars became a way for people to usher in the new year with beauty and fragrance. Flowers were seen not only as decorations but also as messengers of luck and vitality, each bloom carrying its unique symbolism. Over the centuries, the tradition evolved, blending ancient beliefs with modern festivities.

In cities like Guangzhou, Hong Kong, and Shanghai, these markets have become an essential part of the New Year celebrations. Streets are transformed into open-air displays of floral splendour, with vendors showcasing their best blooms and wares. The Flower Bazaar is not just a shopping destination but also a social gathering place where families create memories, admire artistry, and revel in the festive atmosphere.

The Flowers at the Flower Bazaar that Speak the Language of Fortune

Flowers play a starring role in the Chinese New Year tradition, each selected for its auspicious meaning. Here are some of the most popular blooms you’ll find at the Flower Bazaar, along with the delightful scents they bring into the home:

  1. Peach Blossoms (桃花)
    Peach blossoms symbolise romance and prosperity. Their light, sweet fragrance fills the air with a delicate charm. Typically displayed in tall vases, these blooms are placed in living rooms or near windows to attract good luck and love.
  2. Plum Blossoms (梅花)
    Known for their resilience and elegance, plum blossoms represent perseverance and renewal. Their subtle, spicy fragrance adds a sophisticated note to any home. They are often arranged on dining tables or entryways to signify strength and endurance.
  3. Chrysanthemums (菊花)
    Chrysanthemums are favoured for their association with longevity and joy. Their crisp, slightly herbal scent brings a sense of freshness. These flowers are placed in study areas or family rooms to inspire vitality and well-being.
  4. Narcissus (水仙)
    A symbol of prosperity and talent, the narcissus is prized for its enchanting, honeyed fragrance. It is a centrepiece on dining tables or in the kitchen, where its uplifting aroma enhances the festive spirit.
  5. Orchids (兰花)
    Orchids are revered for their elegance and association with fertility and refinement. Their soft, floral scent infuses the home with serenity. Orchids are commonly displayed in bedrooms or meditation areas to encourage harmony.
  6. Kumquat Trees (金桔)
    Though not traditionally a flower, kumquat trees are a vibrant addition to the Flower Bazaar. The citrusy scent of their leaves and fruit is refreshing and energising. These trees are placed near doorways or balconies to invite wealth and success.

The Symphony of Scents at the Flower Bazaar

The Flower Bazaar is not only a visual feast but also a symphony of scents. As you meander through the crowded lanes, your senses are enveloped by the mingling fragrances of fresh blooms, citrus fruits, and aromatic herbs. Vendors might be seen spraying water over their displays, intensifying the scent of petals and leaves.

There is the light sweetness of peach blossoms, the earthy aroma of potted chrysanthemums, and the zesty tang of kumquat trees. Adding to this are stalls selling sandalwood incense and traditional oils, which waft through the air, blending with the natural fragrances to create an intoxicating experience. It is an olfactory journey that perfectly complements the festive atmosphere.

Pairfum London Chinese Flower Bazaar Shanghai

Decorating the Home: Placement and Meaning

Once the flowers are chosen, their placement in the home is just as important as their symbolism. Here are some traditional ways families incorporate their floral treasures:

  • Living Room: Tall vases filled with peach or plum blossoms create a welcoming focal point. Their bright hues and elegant branches are thought to attract prosperity and happiness.
  • Dining Area: A bowl of blooming narcissus or a pot of chrysanthemums often takes centre stage. These arrangements are believed to invite abundance and unity during family meals.
  • Doorways and Entrances: Kumquat trees and potted orchids are placed near the front door to greet guests with symbols of wealth and refinement.
  • Windowsills: Brightly coloured blooms like orchids or daffodils adorn windowsills, allowing sunlight to enhance their beauty and fragrance while symbolising a bright future.
  • Bedrooms: Orchids are commonly placed in bedrooms to foster tranquillity and connection, aligning with their symbolism of fertility and grace.

A Feast for the Senses and the Soul

The Flower Bazaar’s appeal lies in its ability to engage all the senses. Beyond the visual and olfactory delights, there is the tactile pleasure of handling delicate petals and robust stems. The cheerful hum of bargaining fills the air as vendors and buyers engage in lively negotiations. Traditional music often accompanies the scene, adding a rhythmic backdrop to the festivities.

Families leave the bazaar laden with treasures, from fragrant flowers to festive decorations, all imbued with the promise of a prosperous year ahead. Children carry tiny potted plants, their excitement palpable as they learn about the symbolism of each bloom. For the older generations, the visit is a nostalgic journey, a bridge between past and present.

We expect that one other product bought at the market will be home fragrances, and in particular Perfumed Candles and Reed Diffusers to fragrance the home with wonderfully floral fragrances. We invite you to explore our Luxuriously Natural Fragranced Candles and Natural Reed Diffusers to create your own Flower Bazaar at home.

Pairfum London Chinese Flower Bazaar Kowloon

The Enduring Legacy of the Flower Bazaar

As Chinese New Year approaches, the Flower Bazaar remains a testament to the enduring power of tradition. It celebrates the beauty of nature, the richness of culture, and the unbreakable bonds of family. Each flower, with its unique scent and symbolism, tells a story of hope and renewal.

In these bustling markets, amid the sea of colours and fragrances, lies the essence of the Spring Festival. It is a reminder that the simplest pleasures—the scent of a flower, the laughter of loved ones, the promise of a fresh start—are often the most profound.

So, as you prepare to celebrate the Chinese New Year, why not embrace the tradition of the Flower Bazaar? Let its blooms fill your home with fragrance, joy, and a touch of fortune.

Flower Bazaar Living Room Large Bell Reed Diffuser Luxury Scented Candles
Carnation in Perfume 1 1

Carnation in Perfume: A Spicy Floral Elegance Unveiled

Throughout the history of perfumery, we have witnessed the rise of a plethora of enchanting floral ingredients that have captured the hearts and senses of connoisseurs all around the globe. Amongst this radiant bouquet of enchanting blooms, one flower, in particular, stands out owing to its exquisite allure and distinctive character: the captivating carnation.

As an esteemed boutique perfumery house with an unwavering passion for the taste and ‘zeitgeist’ of fragrance, Pairfum London is proud to introduce you to the spicy floral elegance of carnation in perfume, unlocking the secrets of this enchanting botanical and its role in the world of olfactory art.

Embark on an exploration of carnation’s scented heritage, unfolding the mesmerising olfactory tapestry that has been woven by this versatile blossom over the years. Traverse its aromatic landscape as we investigate the characteristics and traits that impart carnation with its unique, timeless charm while uncovering its prominence within the rich panorama of luxurious fragrance compositions crafted by Pairfum London.

Carnation In Perfume Spicy Clove Fragrance 1 1

The Historical Significance of Carnation in Perfumery

The timeless beauty and enigmatic charm of carnation in fragrances is deeply rooted in the annals of perfumery. Revered for its distinctive flavour and sensual appeal, this enchanting bloom has long captivated the hearts of fragrance connoisseurs.

Historically, carnation was used as a key ingredient in ancient sachets and potpourris and found reverence in Victorian times when a preference for spicy floral notes and powdery accords became prominent. Over the years, the fascinating versatility of carnation blossomed, paving the way for its integration into numerous luxury fragrance compositions.

Flower Carnation In Perfume 1 1

The Aromatic Character of Carnation: Key Notes and Nuances

Carnation’s enigmatic allure stems from an intricate blend of captivating notes and mesmerising subtleties. Its unique combination of varied aromatic characteristics offers a strikingly diverse yet harmonious experience. Here are some essential features imparting carnation with its distinctive charm:

1. Spicy Warmth: Carnation is renowned for its intriguing blend of warm and spicy elements that lend a strong, assertive character to its fragrance. The inherent presence of eugenol, a compound that is also found in cloves, imparts a fiery, stimulating quality to carnation, arming it with an intense elegance that is rare amongst its floral counterparts.

2. Floral Richness: Alongside its spicy facets, carnation boasts an opulent floral richness evocative of a classic rose-like essence. This enchanting bouquet is deepened by subtle notes of lily and ylang-ylang, culminating in a woven tapestry of captivating floral nuances that linger gracefully in the air.

3. Creamy Powdery Undertones: Carnation’s unique allure is further heightened by the addition of creamy powdery tones that soften its bold intensity, enhancing the perfume with a comforting, sensual touch. These velvety undertones impart an understated sophistication, ensuring that the overall composition remains alluring yet gracefully balanced.

Carnation In Fragrance Clove 1 1

The Role of Carnation in Modern Perfumes: Innovating and Evolving Tradition

As the world of fragrance continues to evolve, the integration of carnation into modern perfume formulations offers an exciting variety of thematic interpretations and creative expressions. From its inclusion in traditional spicy floral compositions to its use as an exotic accent in oriental offerings or as the star of the show in contemporary soliflore creations, carnation’s fascinating versatility allows it to be explored and celebrated in an ever-expanding range of olfactory contexts.

1. The Revival of Classic Carnation: In recent years, the resurgence of interest in classic, vintage-style perfumes has brought forth the intricate beauty of carnation back into the spotlight. Embracing nostalgic elegance, modern interpretations of classic carnation compositions capture the timeless allure and majesty of this captivating bloom, paying homage to its rich perfumery heritage.

2. The Bold Fusion of Carnation and Orientals: As modern perfumery delves into the realm of exotic ingredients and sensual encounters, the fusion of carnation with the mysterious passion of the oriental fragrance family creates a truly captivating olfactory experience. This daring interplay unravels a tale of spicy sensuality and enthralling richness, perfectly showcasing the multifaceted character of the carnation.

Carnation In Perfume Clove Fragrance Spice 1 1

Pairfum London’s Expression of Carnation in Perfume: Celebrating Spicy Floral Elegance

At Pairfum London, our dedication to the art of fragrance seamlessly translates to the enchanting world of carnation in perfume. We revel in its distinctive character and illustrious history while remaining committed to continually exploring new ways to unveil the spicy floral elegance of this captivating ingredient.

As an esteemed boutique perfumery house, Pairfum London’s exceptional creations bear the mark of our unwavering passion for the taste and ‘zeitgeist’ of fragrance. Our skilful perfumers artfully blend the intricate nuances and sophisticated charm of carnation, capturing its timeless essence and translating it into a memorable, seductive experience. From traditional interpretations to boundary-pushing, innovative concoctions, Pairfum London’s carnation-inspired compositions yield a luxurious sensory journey that cherishes the enchanting essence of this beautiful floral treasure.

Clove Carnation In Fragrance Spicey 1 1

Unveiling the Potential of Carnation: Pairfum London’s Sensory Creations

As we explore different compositions and expressions, carnation’s potential is continually unveiled. From sensual soliflore celebrating the flower’s inherent beauty to complex floral medleys that draw our attention to the delicate nuances of each blossom, our creations speak to the depth and captivating allure of carnation.

At Pairfum London, we strive to inspire our audience with unique fragrances that showcase the essence of carnation. Experimenting with different formulations and combinations, our perfumers constantly aim to reveal the versatility of this fascinating flower. Whether blending the spicy warmth of carnation with the captivating allure of an oriental perfume base or accentuating its floral elements to create an exquisite soliflore, Pairfum London’s olfactory masterpieces honour the scented heritage of this enchanting bloom.

Flower Carnation In Fragrance 1 1

Embracing Carnation’s Spicy Floral Elegance

The beguiling charm and enigmatic presence of carnation in perfumery offer a fascinating sensory journey into a realm of spicy floral elegance. With its rich history and multifaceted character, carnation captivates the imagination and captures the essence of luxury, passion, and sophistication.

At Pairfum London, our unwavering dedication to the art of fragrance creation and our innate sensitivity for the taste and ‘zeitgeist’ in fragrance ensures that our carnation-inspired compositions celebrate and honour the captivating beauty of this enchanting floral ingredient. Discover the spicy floral elegance of carnation with Pairfum London and embark on a sensory journey that embraces the enchanting essence of this fascinating flower.

We invite you to explore our diverse range of natural niche perfumes, carefully crafted to dazzle your senses and ignite a lasting love affair with their enigmatic charm.

Pairfum London Perfume Flowers Of Easter Lily

What are the Top 5 Flower Fragrances of Easter?

After a cold winter, barren of colour and fragrance, we all embrace the joys of Spring when Easter arrives and brings with it the smells and sights of a new season: the Flower Fragrances of Easter.

It is a time of renewal, a time to refresh and a time to start dreaming of those lazy hazy summer days that uplift our mood.

For many today, Easter is dominated by chocolate eggs and as perfumers our thoughts immediately turn toward fragrances with cocoa. However, Easter is also a time to connect with family, start planning activities and throw off the winter clothes to connect more with the outdoors and nature, which naturally leads into the scents and colours of a new season.

The sights, smells and fragrances of Easter greet us like an old friend.

Pairfum London Fragrance Flowers Of Easter Bluebell Woodland

What are your favourite Flower Fragrances of Easter?

Below we present some of the flower fragrances of Easter that get our senses excited for Spring.  We are also sharing with you the wonderful fragrances we at Pairfum London have created to bring Spring in to your home to help you create the perfect Easter & Spring atmosphere.

We hope that the flower fragrances of Easter inspire you for the season ahead.

Pairfum London Fragrant Flowers Of Easter White Lily

White Lily

Easter Lilies, whose scientific name is Lilium Longiflorum, are perhaps the best-known type of lily and one that we would all recognise.

Easter lilies are native to Japan. World War I soldier Louis Houghton brought Easter Lily bulbs home to share with fellow gardeners in 1919 and the popularity of the flower has grown quickly.

Lilies have held a significant place in world history because of their aroma, grace and beauty. From ancient Crete to the flower shop down the street, people always regard the lily as “the pure flower.”

There are few rivals when it comes to the stunningly beautiful fragrance of Lilies.  The exquisite perfume and wonderful flowers certainly lift spirits as we enter Spring.

Pairfum London Flower Fragrances Of Easter Daffodil Narcissus

Daffodil

Daffodils are considered the first heralds of Spring time.  They are also known as Narcissus and Jonquil.  Narcissus being the botanical name for this bulbous plant of the amaryllis family, Amaryllidaceae!

The stunning daffodil originates from Southern Europe and North Africa, but some varieties can be found in Asia and China.  The flower is linked to the Greek myth of Narcissus who became obsessed with his own reflection, that he knelt to gaze in to a pool of water where he toppled in to the water and drowned.  The narcissus plant sprang up where he died.

The fragrance of the daffodil is light, cool, and spring-like in its notes.  The scent is often sweet, captivating, and unique to only daffodils.  These are fragrances that have been treasured since ancient times and ones that remind us of new life and Spring.

Pairfum London Fragrance Flower Of Easter Crocus

Crocus

The Crocus name is derived from the Latin crocatus which means saffron yellow.  The flower has three stigmas and parts of it are often dried and used in cooking as a seasons or colour agent.  It is native to Southern Europe and Asia.  There are about 80 species of crocus and was first cultivated in Greece.

Crocuses that bloom early in spring have cheerful heads, reminding us that Spring is around the corner.  With so many varieties to choose from you can have an abundant array of colour and fragrance which is sweet and luminous.

Pairfum London Fragrant Flowers Of Easter Tulip

Tulip

The Tulip was originally cultivated in Turkey and then imported in to Holland in the sixteenth century.  They became popular in 1592 through a book by Carolus Clusius. Indeed, they became so popular they created an economic bubble known as Tulip Mania!

The scent of Tulips cannot be mistaken.  The fragrance is fresh – fresh like the ozone!  It also has hints of floral with a base of warm honey and musk.  It is almost like nature was making perfume herself within tulips!

Pairfum London Fragrant Flowers Of Easter Bluebell Woodland

Blue Bell

The stunningly beautiful Bluebell is another sign of Spring time with the vast spread of tiny blue flowers dazzling around parks and gardens.  This beautiful flower is a protected species in the UK under the Wildlife and Countryside Act 1981.

Also known as wood bells, fairy flowers and wild hyacinth, they have carpeted our woods, and parks for many years.  In a 2015 Spring poll by botanical charity Plantlife, bluebells were voted the favourite wild flower of England.

Unfortunately, Blue Bell’s cannot be harvested but we can still enjoy the sweet fragrance when we are out walking.  Bluebells are usually at their best during the morning time, making it a fantastic time to visit the woods or parks or when there is some sunshine allowing their scent to waft through the air.

Spring Fragrance by Pairfum London

These are just five of the fragrances of Easter which fill our homes, our gardens, and our parks.

If you would like to fill your home with the stunning fragrance of white lilies and daffodils, we at Pairfum London are delighted that our fragrance Trail of White Petals includes these stunning ingredients and is available in our range of Home Fragrances (candles, reed diffusers, room sprays, fabric sprays,…) and Bath & Body Care products (washes, lotions,…).

Choosing the right perfume for your home to herald the arrival of Spring can be difficult.

Take the guesswork out by ordering the luxury fragrance of Trail of White Petals in your favourite product from our online boutique. Choose from a Reed Diffuser, Perfume Candle, Room Spray or Linen & Fabric Spray.

Whichever you choose, you will be adding the wonderful fragrance of Spring to your home.

Fragrance Description Trail White Petals Jasmine Tuberose Ylang
PAIRFUM Happy Easter Home Fragrance Bedroom Luxury Scented Candle Natural Reed Diffuser
Fragrance Magnificent Magnolias Windsor Park

Magnolias Are Some Of The Most Primitive Of Our Flowering Trees

INSTAGRAM MAGNIFICENT MAGNOLIA

Magnolias are some of the most primitive of our flowering trees, known for their graceful, fragrant flowers they hail from a diverse genus of trees and shrubs.

They have been around for millennia with fossils dating back to the Tertiary period (they were around before our Friends the Bees arrived). They are just as at home in our Gardens and Parks, as they are in their natural forest habitat, and most of them are perfectly happy to adapt to city living.

INSTAGRAM MAJESTIC MAGNOLIAS

In warmer parts of the country some magnolias have been in bloom since February others bloom in March and appear to usher in the spring, while others are Happy to wait until as late as June to flower. Regardless of when they grace us with their stunning Flowers and fragrance, the Magnolia has become one of the most loved plants Worldwide.

INSTAGRAM MAGICAL MAGNOLIA

Their colours range from pure white to deepest purple and they fill the spring air with an enchanting scent that makes you want to stop and stay a while.

In 1900, Louisiana declared the Magnolia as its state flower due to its abundance throughout the state, and also in 1900 school children in Mississippi held a state-wide election and voted the Magnolia to be their state flower.

So, … from the Rain Forests of Asia, Central Europe and from the East to the West coast of the USA, these exceptional plants are loved the world over.

Historically there has, however, been some confusion and debate as to what can actually be classed as a ‘Magnolia’.

INSTAGRAM MARVELLOUS MAGNOLIA

Description of Magnolia

Typically, Magnolias are characterised as large bowl or star shaped fragrant flowers that spread in shrubs or evergreen and deciduous trees.

They usually bloom in to either yellow, purple, green, pink or white flowers and their leaves usually appear afterwards in spring. In autumn, cone-shaped fruits are also produced.

Just like other Magnoliaceae, the perianth has at least 3 whorls each with 9-15 tepals.

The bisexual flowers have several adnate carpels and on the elongated receptacle, the stamens are arranged in a spiral pattern. Along carpel’s dorsal sutures the fruit dehisces, and the pollen is monocolpate. Magnolias also have a Polygonum type of embryo development.

PINK SINGLE MAGNOLIA FLOWER

History of Magnolias

Early History

The first recorded use of the word ‘Magnolia’ was by General Charles Plumier in 1703 to describe a flowering tree found in Martinique. After Plumer, William Sherard, an English botanist who studied under Magnol, was next to use the term ‘Magnolia’.

The first botanical literature since Plumier’s ‘Genera’ included ‘Hortus Elthamensis’ (written by Hohann Jacon Dillenius) and ‘Natural History of Carolina, Florida and the Bahama Islands’ (written by Mark Catesby), both of which Sherard were responsible for.

In these botanical literatures, the term ‘Magnolia’ was also used to describe some types of flowering trees that were found the North America where the climate was more temperate. In fact, a botanist called Lamarck later used the term ‘Annona dodecapetala’ to describe what Plumier first referred to as ‘Magnolia’ which is now recognised as ‘Magnolia dodecapetala’.

WHITE MAGNOLIA IN BLOOM ON A BRANCH

Carl Linnaeus, also used the genus name Mangnolia in ‘Systema Naturae’ (the first edition), written in 1735. Whilst there was no description references to Plumier’s work were made. Linnaeus again used Plumier’s ‘Magnolia’ where he describes a monotypic genus in 1753 in ‘Species Plantarum’ (first edtion) with ‘Magnolia virginia being the only species.

If there ever was a herbarium specimen from Plumier’s ‘Magnolia’, Linnaeus never saw it and is likely he assumed it was the same plant that Catesby described in ‘Natural History of Carolina (written in 1730. Linnaeus put it synonymous with ‘Magnolia virginia var’.

Foetida is a type of taxon called ‘Magnolia grandiflora’. Linnaeus described five varieties of ‘Magnolia virginia’ (acuminate, foetida, grisea, glauca and tripetala).

These 5 varieties were reduced to four after Linnaeus combined grisea with glauca in ‘Systema Naturae’ (10th edition, written in 1759) where he also raised the other four varieties to the status of species.

Botanists and plant explorers started to describe ‘Mangnolia’ species from China and Japan by the end of the 18th century whilst exploring Asia. The first species were described by western botanists as ‘Magnolia Lilifllora’ & ‘Magnolia Denudata’ and ‘Magnolia Coco’ & ‘Magnolia Figo’.

Not long after, Carl Peter Thunberg collected and described ‘Magnolia Obovata’ in Japan in 1974 and around the same time ‘Magnolia Kobus’ were collected for the first time.

WHITE MAGNOLIA FLOWER POLLEN

Recent History

Much later, as there was an increase in the number of species, it was decided that the genus was to be divided in to two subgenera, ‘Yulania’ and ‘Magnolia’.

‘Magnolia’ includes the horticulturally important ‘M. Grandiflora’ found in the USA and in particular the south-eastern states and the species type known as ‘M. Virginiana’.

‘Yulania’ includes many deciduous species from Asia including ‘M. Kobus’ and ‘M. Denudata’ which have their own horticultural importance and are also important as parents in hybrids.

The American deciduous Cucumber Tree (‘M. Acuminata’) is also classified as ‘Yulania’ and is the responsible for many new hybrids having yellow flowers meaning it has been given greater status.

For a long while, taxonomists have been puzzled by the relations throughout the ‘Magnoliaceae’ family.

Since the Magnoliaceae has survived several huge geographical events (including continental drift, the formation of mountains and even ice ages), they have a vast scattered distribution. This has also led to the long-term isolation of some species or even groups of species as well as other species maintaining close contact.

It has proved impossible to solely use morphological characters to create divisions in the ‘Magnoliaceae’ family and even within the genus ‘Magnolia’.

PINK MAGNOLIA PETALS

Phylogenetic Era

Research on phylogenetic relationships was able to be conducted on a large scale at the end of the 20th century once DNA sequencing had finally become available. To investigate the relationships between the many species in the Magnoliaceae family, several studies were conducted.

With the support of morphological data, all of the phylogenetic studies concluded that the genus ‘Michelia’ and the Magnolia, subgenus ‘Yulania’, were considerably more related to each other than either one of them was to ‘Magnolia’ or other subgenus of ‘Magnolia’.

Since relationships are usually reflected by nomenclature, it was an undesirable situation to have species names in ‘Michelia’ and ‘Magnolia’, subgenus ‘Yulania’. Taxonomy provided three possible solutions to this problem.

The first was to join ‘Yulania’ and ‘Michelia’ species in a common genus, separate from the ‘Magnolia’ genus where the term ‘Michelia’ would be given the priority.

The second would leave the subgenus ‘Magnolia’ names and the ‘Micheila’ names untouched by raising the subgenus ‘Yulaina’ to generic rank.

The third solution was to create a “big genus” by joining genus ‘Magnolia’ with ‘Michelia into genus ‘Magnolia, sI’. Since it includes ‘M. virginiana’, (the type species of the genus and the of the family), Mangnolia subgenus ‘Magnolia’ cannot be renamed.

Excluding their wood, only a few ‘Michelia’ species’ have any economic or horticultural importance so far.

On the other hand, many species within subgenus ‘Magnolia’ and subgenus ‘Yulania’ very horticulturally important, to the point that many people in the horticultural discipline would consider it to be undesirable to change their name.

Since most of the cultivated species in Europe have at least one of their parents being ‘Mangnolia (Yulania) denudata’, ‘Yulania’ is considered to be synonymous with ‘Magnolia’ on the continent.

The third option to join ‘Michelia’ with ‘Magnolia’ is supported by most taxonomists as they acknowledge the close the close relations between ‘Michelia’ and ‘Yulania’.

The same applies for the ‘Dugandiodendron’ and the (former) genra ‘Taluama’ which were also placed in genus ‘Manglietia’ and subgenus ‘Magnolia’. ‘Manglietia’ could actually be joined with subgenus ‘Magnolia’ but could also be considered for earning the status of an extra subgenus.

‘Elmerrillia’ is more than likely to be handled in the same was a ‘Michelia’ is now because it is closely related to ‘Michelia’ and ‘Yulania’.

The exact nomenclatural status remains uncertain for non-specific or small genera such as ‘Aromadendron’, ‘Alcimandra’, and ‘Parakmeria’. These non-specific or small genera are often merged into ‘Magnolia sI’ by taxonomists who did the same with ‘Mechelia’.

There is a perpetual debate between botanists as whether to recognise the different small genera or simply recognise just a big ‘magnolia’.

An example of this debate can be found between the Chinese and the western co-author of “Flora of China”.

The book presents two points of view:

  • The first being that there is a large genus ‘Magnolia’, that includes around 300 species which is favoured by the western author.
  • The second is that there are 16 different genera and each of those contain up to 50 species. The second argument is put forward by the Chinese.

Subdivisions of Magnolias

Following the classification conducted by the Magnolia Society, species of Magnolias are usually listed under 3 subgenera, 12 sections and 13 subsections.

However, this is not the last word in regards to genus ‘Magnolia’ and it’s sub-classification as a clear consensus has not yet been achieved.

PURPLE MAGNOLIA FLOWERS IN NATURE

Uses

Horticultural Uses

There has been a lot of general horticultural interest for the genus ‘Magnolia’. Many flower early in the spring such as the tree called ‘M. x soulangeana’ also known as the Saucer Magnolia and the shrub called ‘M. stellata’ also known as star magnolia. There are also others that flower as late as early summer such as ‘M. grandiflora’ which is often referred to as ‘Southern Magnolia’, and the ‘M. virginiana’ which is also known as ‘Sweetbay Magnolia’.

There have been efforts made to create plants that have a more impressive flower and that are able flower earlier on than the parent species by attempting to combine the best aspects of different species. Such efforts have been extremely successful thanks to the use of Hybridisation. A popular example of a successful hybrid would be that of ‘M. liliiflora’ and ‘M. denudata’ which created ‘M. x soulangeana’ (one of the most popular garden magnolias).

Pairfum Londn Magnolia

In the eastern United States, ‘M. grandiflora’, ‘M. macrophylia’, ‘M. acuminate’ (in the form of a Shade Tree), ‘M. tripetala’, and ‘M. virginiana’ are five native species that are cultivated frequently.

However, it is worth noting hat ‘M. tripetala’ and ‘M. macrophylia’ have large leaves which means they must be planted in a location not frequented by high winds.

PINK MAGNOLIA FLOWER BUDS

Culinary Uses of Magnolia

With many species of Magnolias, their flowers are edible and are used in cooking all around the world.

The petals of ‘M. Grandiflora’ can be used as a spicy condiment when they are pickled. This is common in some parts of England.

On the other side of the world in Asia, the buds are used rather than the petals to be pickled and then used to scent tea and flavour rice. The flower buds and young leaves of ‘Magnolia hypoleuca’ are eaten as a vegetable in Japan after they are boiled.

Japan have also found further uses by creating cooking dishes and even wrapping their food in the leaves of ‘M. Obovata’.

PINK MAGNOLIA FLOWER AGAINST THE SKY

Magnolias in Traditional Medicine

In traditional Chinese medicine, they have long been using the flower buds and even the bark of ‘M. officinalis’ which they refer to as ‘hou po’ (厚朴). In Japan, they also do something similar with ‘M. obovata’ which they call kōboku.

Timber

In forests in the north east of the United States, ‘M. acuminata’ (The Cucumber Tree) is harvested as timber since it grows to a very large size. The wood of the Cucumber Tree is sold as “yellow poplar” alongside the Tuliptree (‘Liriodendron tulipifera’).

On occasion, the ‘M. fraseri’ (The Fraser Magnolia) grows to be large enough to be harvested as well.

Other Uses of Magnolias

As well as humans, Magnolias are also consumed by Giant Leopard Moth and other Lepidoptera species as food plants.

Magnolias in Home Fragrance

If you are lucky enough this weekend to spot a blooming Magnolia, then stop to take a look, and inhale their intoxicating fragrance.

To experience Magnolia, you should really try our perfume “Magnolias in Bloom” in our Home Fragrance range. Have a look at its fragrance description and then visit our online boutique to find the product that would enjoy most.

Photo Gallery of Magnolias

Pairfum London Pollinator Opposes Bee Killing Pesticides 1 1

Pollinators | We Oppose The Use Of Bee-Killing Pesticides

We oppose the UK Government’s decision to allow the use of neonicotinoid thiamethoxam, a pesticide known to kill pollinators and bees in particular.

Their use was effectively banned in 2018 after various studies demonstrated how they decimate the bee population. They also lead to a loss of birds due to a reduction in the insect populations.

Here are links to articles with more information on the subject:

Pairfum London Opposes Bee Killing Pesticides Pollinator 1 1

Why are Pollinators so important?

Here at Pairfum London, we are passionate about natural perfumery.

Without pollinators, there is, however, no movement of pollen.

A pollinator is anything that helps carry pollen from the male part of the flower (stamen) to the female part of the same or another flower (stigma). The movement of pollen must occur for a plant to become fertilized and produce fruits, seeds and young plants.

Without this fertilisation we cannot produce natural perfumes.

Pollinator Pairfum London Opposes Bee Killing Pesticides 1 1

What is the Impact of Pollinators?

A third of everything we eat exists because of the work a pollinators, such as fruits, vegetables and seeds. Pollinators also support the habitat and food of animals.

At least 75 percent of all the flowering plants on earth are pollinated by insects and animals! Plants which help to stabilize our soil, clean our air, supply oxygen and support wildlife. The health of our ecosystems depends on pollinators.

Just in the US, honey bees pollinated $19 billion worth of crops in 2010 and the pollination by other insects contributed to just under $10 billion of crops.

Pairfum London Opposes Pesticides Killing Bees Pollinator 1 1

 

 

True Fragrance Experience Man Spray

Risk-Free Opportunity to Experience PAIRFUM London’s Niche Eau de Parfums

If Someone offered you a Risk-Free Opportunity to Experience PAIRFUM London’s Niche Eau de Parfums, what would you say?

Woman Oil True Fragrance Experience PAIRFUM London's Niche Eau de Parfums

Well, … to start the Launch of our New Collection this is what we are going to Offer to the first 100 Perfume Lovers that say “YES”.

Authentic Fragrance Experience PAIRFUM London's Niche Eau de Parfums Spray

Simply click on the link HERE for further details.

Do you need a wonderful Gift for Father’s Day, but are you not sure what to send or give … ?

Authentic Fragrance Experience PAIRFUM London's Niche Eau de Parfums Spray

Even if you know that they would LOVE a new ‘Eau de Parfum’ …

How can you be sure they will LOVE the one you choose?

Authentic Fragrance Experience Bottle

Well remember, we did offer you a Risk-Free Opportunity to Experience PAIRFUM London’s Niche Eau de Parfums, …

If you place your order by 12 Noon on 12th of June with us, we will deliver it on time for You.

Then from there you will allow your Father or Yourself to Experience the Magic ….

Everything to Gain and Nothing to Loose …

We are looking forward to hearing from you soon, as it is a limited number on offer x

Niche Perfume Indie Artisan Boutique Pairfum London

Top 10 Things That Define A Niche Fragrance

Eau De Parfum Person Reflection Cardamom Tonka White Oud Curls Define A Niche Fragrance

We are often asked: What is Niche Perfume? So, … we decided to share with you our Top 10 Things that define a niche fragrance.

If you are one of those people who have heard the terms Niche Perfume, Artisan Parfum, Indie Scent or Boutique Fragrance bandied about and wondered what they really mean, then you should read on.

You are not alone, as we receive emails regularly from people wanting to understand what we or others mean when they use these terms.

There are specific elements that define a niche fragrance and set it apart from the Mass Market Brands we are accustomed to from Couture Houses and Designer Labels.

Although, when you define a niche fragrance, these lines become sometimes blurred when large worldwide brands describe their offerings as ‘Niche’ or introduce ‘Private Collections’. The fact that a product is available at every Airport, in every retailer and on every High Street worldwide would by definition exclude it from being considered a Niche Creation.

We equally believe a Niche Fragrance House that is owned by a global corporation no longer qualifies as being Niche. The list is long of these small perfumery houses that were bought-out. Examples are Jo Malone, Creed, Frederic Malle, L’Artisan Parfumeur, … It is not easy to spot these ‘Niche Wannabees’.

So when looking for a genuine Niche or Artisan Fragrance, the list below will help you to separate the true Niche from the ‘Niche Wannabee’

Eau De Parfum Person Reflection Sea Salt Sage Amber Man Muscular Define A Niche Fragrance

Well the following are our Top 10 Things that Define a Niche Fragrance:

  1. A Perfume House, founded by a Perfumer who’s wish is to create Unique Fragrances – like the original Fragrance Houses of Old
  2. An in-house Perfumer, that is unencumbered by the restrictions of mass consumerism, and is allowed to recreate the ‘artistry of the unique’ in luxury fragrances.
  3. Limited Availability – not on sale in every shop, store and airport worldwide.
  4. Art and Creativity – like Painters, Poets, Writers, Chefs, Wine Makers, Gardner’s, Designers, as the founder of PAIRFUM London Huib Maat said “Who would want to create a copy of the same thing again and again if they have the ability and creativity to create an original? – no true Artist would”
  5. The use of Natural, Unusual or Unique Perfumery ingredients and Accords, i.e. note combinations.
  6. Selective approach to Distribution – not available everywhere
  7. A different approach to PR & Marketing – where the best form of advertising is – through ‘Word of Mouth’ passed from one Fragrance Aficionado to another ( and with a little help from the right type of Magazine article)…
  8. With the attention to detail given to the creation of a Niche Perfume, it assures the wearer that the Perfume is of the highest quality.
  9. Something that is rare is always more precious – Clientele will seek out and love something different – because we were born unique – so why not celebrate it..
  10. Not owned by a global, multi-national Corporation or produced on a large scale factory floor but in small batches and independently owned.

Keep these in mind when shopping for Niche Fragrances.

Pairfum London’s in-house Perfumer Huib Maat created our collection of Natural Eau de Parfum Intense and we also introduced the Perfume Experience Box to try and sample these exquisite creations.

Pairfum Collection Niche Perfume Experience Fragrance Library Square Gift Box Open Display Define A Niche Fragrance
Smile Infectious Perfume Happy Man

International Day of Happiness

So on this the 3rd day of ‘National Fragrance Week’ we decided to combine it with ‘International Day of Happiness’ which is today the 20th of March

Smile Infectious Fragrance Happy Girl

It made perfect sense to us, as smelling something beautiful makes us Happy ….

Niche Perfume Indie Artisan Boutique Pairfum London

International Day of Happiness was created by Jayme Illien, who is a special adviser to the United Nations.

The idea was to celebrate happiness in all its forms, big or small.

Whether it is wearing your favourite Perfume, Dress, Shoes or singing in the shower…..

fragrances that cool you & your home: perfume, room fragrance and skin care (natural / organic)

Do something that makes you Happy and spreads it all around.

We have posted one of our favourite Poems before, but we know it is Perfect for the International Day of Happiness..

So here it is again:

Smiling is infectious,
you catch it like the flu,
When someone smiled at me today,
I started smiling too.

I passed around the corner
and someone saw my grin.
When he smiled I realised
I’d passed it on to him.

I thought about that smile,
then I realised its worth.
A single smile, just like mine
could travel round the earth.

So, if you feel a smile begin,
don’t leave it undetected.
Let’s start an epidemic quick,
and get the world infected!

From everyone here at PAIRFUM London have a very Happy International Day of Happiness

Pairfum Eau De Parfum Niche Perfume Display

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How Do You Evaluate, Test or Smell Perfume?

National Fragrance Week Woman Rose Flower smell perfume

We are frequently being asked: “How do you smell perfume?”

Today on day two of National Fragrance week, organised by the Fragrance Foundation, we are taking a look at (and not for the first time) how do you evaluate or test perfume?

National Fragrance Week Man in Suit smell perfume

It may seem that the obvious answer is “with your nose” – and in a sense (no pun intended) that is correct.

However, there is so much more to smelling a perfume, than simply taking a sniff …

National Fragrance Week Perfume Bottles smell perfume

In an earlier post we discussed how as individuals we have an olfactory blueprint that is totally unique to us.

So, … how we smell perfume or interpret a fragrance or note, will be as individual and unique as you are..

National Fragrance Week Woman Rose Flower Head

We know that memory formation is linked to our sense of smell.

So if you think how different your life’s experiences or your life’s road map has been when compared to those around you, it explains why some of us love certain notes while others may loathe them…

With National Fragrance Week now underway, what better time to try new Fragrances or Notes and evaluate them as only You can.

From everyone here at PAIRFUM London we just want to say “Try it, Enjoy it” and “Be Your Authentic Self”.

Smell Perfume Your Way.

Eau De Parfum Person Reflection Cardamom Tonka White Oud Curls smell perfume
Pairfum Natural Artisan Eau de Parfum Intense Gold Flair

It is National Fragrance Week

 

Today is the start of National Fragrance Week..

National Fragrance Week 2018

A whole week to celebrate everything Fragrant..

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This week The Fragrance Foundation have a host of events that are on offer..

From a brief History of Fragrances through the Decades, to events where you meet Perfumers to gain a little insider knowledge…

Sims The First African American Woman In History To Be Featured In A Cosmetic Company’s Advertising For Charlie Perfume

Whatever it is that tickles your ‘Senses’, there is something for everyone…

Pairfum The Goddess Of Bocq Niche Perfumery Flower Bust 013

So from everyone here at PAIRFUM London “Happy National Fragrance Week”  xx

PAIRFUM World's First Perfumer Eau de Parfum: KNOW YOUR PERFUME PERSONALITY

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